#D4405B#D4405B

#D4405B is a mid, vivid red. Relative luminance 0.184; OKLCH L 59.2% C 0.184 H 14.4°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#D4405B
RGB	rgb(212, 64, 91)
HSL	hsl(349, 63%, 54%)
HSV	hsv(349, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 57.1%, 16.9%)
CIE-LAB	lab(50.01, 59.21, 18.38)
CIE-LCH	lch(50.01, 61.99, 17.25°)
OKLab	oklab(59.22% 0.1781 0.0456)
OKLCH	oklch(59.22% 0.184 14.4)
XYZ	xyz(30.8760, 18.4235, 11.8257)
Luminance	0.1842 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D4405B #40D4B9

analogous

#D440A5 #D4405B #D46F40

triadic

#D4405B #5BD440 #405BD4

tetradic

#D4405B #A5D440 #40D4B9 #6F40D4

square

#D4405B #A5D440 #40D4B9 #6F40D4

split-complementary

#D4405B #40D46F #40A5D4

monochromatic

#7D1C2E #AF2740 #D4405B #DF7286 #EAA4B1

Accessibility & contrast

On white

4.48

#D4405B on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#D4405B on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D4405B

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D4405B	#FFFFFF	#000000	##000000
##D4405B	1.00	4.48	4.68	4.68
#FFFFFF	4.48	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#66635B

Deuteranopia (green-blind)

#8C8257

Tritanopia (blue-blind)

#E81C4B

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d4405b;
/* rgb */ color: rgb(212, 64, 91);
/* oklch */ color: oklch(59.2% 0.184 14.4);

Tailwind

colors: {
  custom: {
    50: '#e87f89',
    500: '#d4405b',
    950: '#000000',
  },
}

SCSS

$custom: #d4405b;
$custom-light: #e87f89;
$custom-dark: #000000;

JSON

{
  "hex": "#d4405b",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 91
  },
  "hsl": {
    "h": 349.054,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.59218,
    "c": 0.18384,
    "h": 14.4
  },
  "luminance": 0.18419
}

Semantic roles & 50–950 ramp

primary

#D4405B

secondary

#98D7CC

accent

#E6C842

background

#FFF8F8

surface

#FEEFF0

border

#D6CACB

text

#170B0B

muted

#857C7C

Preview Lab

Preview with #D4405B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →