#D4404C#D4404C

#D4404C is a mid, vivid red. Relative luminance 0.182; OKLCH L 58.9% C 0.184 H 20.5°. Best body text is #000000 at 4.64:1 contrast (WCAG AA passes).

Color values

HEX	#D4404C
RGB	rgb(212, 64, 76)
HSL	hsl(355, 63%, 54%)
HSV	hsv(355, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 64.2%, 16.9%)
CIE-LAB	lab(49.73, 58.23, 27.01)
CIE-LCH	lch(49.73, 64.19, 24.88°)
OKLab	oklab(58.92% 0.1723 0.0644)
OKLCH	oklch(58.92% 0.184 20.5)
XYZ	xyz(30.2924, 18.1900, 8.7520)
Luminance	0.1819 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D4404C #40D4C8

analogous

#D44096 #D4404C #D47E40

triadic

#D4404C #4CD440 #404CD4

tetradic

#D4404C #96D440 #40D4C8 #7E40D4

square

#D4404C #96D440 #40D4C8 #7E40D4

split-complementary

#D4404C #40D47E #4096D4

monochromatic

#7D1C24 #AF2732 #D4404C #DF727B #EAA4AA

Accessibility & contrast

On white

4.53

#D4404C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.64

#D4404C on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D4404C

4.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D4404C	#FFFFFF	#000000	##000000
##D4404C	1.00	4.53	4.64	4.64
#FFFFFF	4.53	1.00	21.00	21.00
#000000	4.64	21.00	1.00	1.00
##000000	4.64	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#68624B

Deuteranopia (green-blind)

#8E8248

Tritanopia (blue-blind)

#E81446

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #d4404c;
/* rgb */ color: rgb(212, 64, 76);
/* oklch */ color: oklch(58.9% 0.184 20.5);

Tailwind

colors: {
  custom: {
    50: '#e97e7e',
    500: '#d4404c',
    950: '#000000',
  },
}

SCSS

$custom: #d4404c;
$custom-light: #e97e7e;
$custom-dark: #000000;

JSON

{
  "hex": "#d4404c",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 76
  },
  "hsl": {
    "h": 355.135,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.58918,
    "c": 0.18395,
    "h": 20.5
  },
  "luminance": 0.18186
}

Semantic roles & 50–950 ramp

primary

#D4404C

secondary

#98D7D2

accent

#E6D942

background

#FFF8F7

surface

#FFEFEE

border

#D7CAC9

text

#170B09

muted

#857C7B

Preview Lab

Preview with #D4404C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →