#D43D70#D43D70
#D43D70 is a mid, vivid pink. Relative luminance 0.185; OKLCH L 59.5% C 0.190 H 4.7°. Best body text is #000000 at 4.70:1 contrast (WCAG AA passes).
Color values
| HEX | #D43D70 |
|---|---|
| RGB | rgb(212, 61, 112) |
| HSL | hsl(340, 64%, 54%) |
| HSV | hsv(340, 71%, 83%) |
| CMYK | cmyk(0%, 71.2%, 47.2%, 16.9%) |
| CIE-LAB | lab(50.11, 61.97, 5.81) |
| CIE-LCH | lch(50.11, 62.24, 5.35°) |
| OKLab | oklab(59.45% 0.1894 0.0155) |
| OKLCH | oklch(59.45% 0.19 4.7) |
| XYZ | xyz(31.7473, 18.5086, 17.2268) |
| Luminance | 0.1850 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Dark Pink
#CB416B
ΔE00 1.85
Darkish Pink
#DA467D
ΔE00 3.15
Deep Rose
#C74767
ΔE00 3.40
Cherry
#DE3163
ΔE00 3.86
Cerise
#DE0C62
ΔE00 4.28
Dark Hot Pink
#D90166
ΔE00 4.60
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D43D70 #3DD4A1
analogous
#D43DBB #D43D70 #D4553D
triadic
#D43D70 #70D43D #3D70D4
tetradic
#D43D70 #BBD43D #3DD4A1 #553DD4
square
#D43D70 #BBD43D #3DD4A1 #553DD4
split-complementary
#D43D70 #3DD455 #3DBBD4
monochromatic
#7B1B3C #AD2654 #D43D70 #DF6F95 #EAA1BA
Accessibility & contrast
On white
4.47
#D43D70 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.70
#D43D70 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D43D70
4.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D43D70 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D43D70 | 1.00 | 4.47 | 4.70 | 4.70 |
| #FFFFFF | 4.47 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.70 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.70 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#606471
Deuteranopia (green-blind)
#88826C
Tritanopia (blue-blind)
#E62252
Achromatopsia (no color)
#777777
Design tokens & code
CSS
--color: #d43d70; /* rgb */ color: rgb(212, 61, 112); /* oklch */ color: oklch(59.5% 0.190 4.7);
Tailwind
colors: {
custom: {
50: '#e77e98',
500: '#d43d70',
950: '#000000',
},
}SCSS
$custom: #d43d70; $custom-light: #e77e98; $custom-dark: #000000;
JSON
{
"hex": "#d43d70",
"rgb": {
"r": 212,
"g": 61,
"b": 112
},
"hsl": {
"h": 339.735,
"s": 63.713,
"l": 53.529
},
"oklch": {
"l": 0.59454,
"c": 0.19005,
"h": 4.7
},
"luminance": 0.18504
}Semantic roles & 50–950 ramp
primary
#D43D70
secondary
#96D7C1
accent
#E7AF41
background
#FFF8F9
surface
#FEEFF2
border
#D6CACC
text
#170B0D
muted
#857C7E