#D43D49#D43D49

#D43D49 is a mid, vivid red. Relative luminance 0.178; OKLCH L 58.6% C 0.187 H 20.9°. Best body text is #FFFFFF at 4.60:1 contrast (WCAG AA passes).

Color values

HEX	#D43D49
RGB	rgb(212, 61, 73)
HSL	hsl(355, 64%, 54%)
HSV	hsv(355, 71%, 83%)
CMYK	cmyk(0%, 71.2%, 65.6%, 16.9%)
CIE-LAB	lab(49.28, 59.16, 28.22)
CIE-LCH	lch(49.28, 65.55, 25.50°)
OKLab	oklab(58.57% 0.1747 0.0668)
OKLCH	oklch(58.57% 0.187 20.9)
XYZ	xyz(30.0259, 17.8200, 8.1606)
Luminance	0.1782 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43D49 #3DD4C8

analogous

#D43D94 #D43D49 #D47C3D

triadic

#D43D49 #49D43D #3D49D4

tetradic

#D43D49 #94D43D #3DD4C8 #7C3DD4

square

#D43D49 #94D43D #3DD4C8 #7C3DD4

split-complementary

#D43D49 #3DD47C #3D94D4

monochromatic

#7B1B23 #AD2631 #D43D49 #DF6F78 #EAA1A7

Accessibility & contrast

On white

4.60

#D43D49 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.56

#D43D49 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #D43D49

4.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43D49	#FFFFFF	#000000	##FFFFFF
##D43D49	1.00	4.60	4.56	4.60
#FFFFFF	4.60	1.00	21.00	1.00
#000000	4.56	21.00	1.00	21.00
##FFFFFF	4.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#676148

Deuteranopia (green-blind)

#8D8145

Tritanopia (blue-blind)

#E90543

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #d43d49;
/* rgb */ color: rgb(212, 61, 73);
/* oklch */ color: oklch(58.6% 0.187 20.9);

Tailwind

colors: {
  custom: {
    50: '#e97d7b',
    500: '#d43d49',
    950: '#000000',
  },
}

SCSS

$custom: #d43d49;
$custom-light: #e97d7b;
$custom-dark: #000000;

JSON

{
  "hex": "#d43d49",
  "rgb": {
    "r": 212,
    "g": 61,
    "b": 73
  },
  "hsl": {
    "h": 355.232,
    "s": 63.713,
    "l": 53.529
  },
  "oklch": {
    "l": 0.58568,
    "c": 0.18701,
    "h": 20.9
  },
  "luminance": 0.17816
}

Semantic roles & 50–950 ramp

primary

#D43D49

secondary

#96D7D2

accent

#E7DA41

background

#FFF8F7

surface

#FFEFEE

border

#D7CAC9

text

#180A09

muted

#867C7B

Preview Lab

Preview with #D43D49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →