#D43D40#D43D40

#D43D40 is a mid, vivid red. Relative luminance 0.177; OKLCH L 58.4% C 0.188 H 24.2°. Best body text is #FFFFFF at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#D43D40
RGB	rgb(212, 61, 64)
HSL	hsl(359, 64%, 54%)
HSV	hsv(359, 71%, 83%)
CMYK	cmyk(0%, 71.2%, 69.8%, 16.9%)
CIE-LAB	lab(49.14, 58.70, 33.35)
CIE-LCH	lch(49.14, 67.51, 29.60°)
OKLab	oklab(58.42% 0.1714 0.0769)
OKLCH	oklch(58.42% 0.188 24.2)
XYZ	xyz(29.7488, 17.7091, 6.7013)
Luminance	0.1771 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43D40 #3DD4D1

analogous

#D43D8B #D43D40 #D4853D

triadic

#D43D40 #40D43D #3D40D4

tetradic

#D43D40 #8BD43D #3DD4D1 #853DD4

square

#D43D40 #8BD43D #3DD4D1 #853DD4

split-complementary

#D43D40 #3DD485 #3D8BD4

monochromatic

#7B1B1D #AD2629 #D43D40 #DF6F71 #EAA1A3

Accessibility & contrast

On white

4.62

#D43D40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#D43D40 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #D43D40

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43D40	#FFFFFF	#000000	##FFFFFF
##D43D40	1.00	4.62	4.54	4.62
#FFFFFF	4.62	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#68603F

Deuteranopia (green-blind)

#8E813B

Tritanopia (blue-blind)

#E90040

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #d43d40;
/* rgb */ color: rgb(212, 61, 64);
/* oklch */ color: oklch(58.4% 0.188 24.2);

Tailwind

colors: {
  custom: {
    50: '#ea7d75',
    500: '#d43d40',
    950: '#000000',
  },
}

SCSS

$custom: #d43d40;
$custom-light: #ea7d75;
$custom-dark: #000000;

JSON

{
  "hex": "#d43d40",
  "rgb": {
    "r": 212,
    "g": 61,
    "b": 64
  },
  "hsl": {
    "h": 358.808,
    "s": 63.713,
    "l": 53.529
  },
  "oklch": {
    "l": 0.58423,
    "c": 0.1878,
    "h": 24.2
  },
  "luminance": 0.17705
}

Semantic roles & 50–950 ramp

primary

#D43D40

secondary

#96D7D5

accent

#E7E341

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180A08

muted

#867C7B

Preview Lab

Preview with #D43D40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →