#D43B4D#D43B4D
#D43B4D is a mid, vivid red. Relative luminance 0.177; OKLCH L 58.4% C 0.189 H 18.9°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).
Color values
| HEX | #D43B4D |
|---|---|
| RGB | rgb(212, 59, 77) |
| HSL | hsl(353, 64%, 53%) |
| HSV | hsv(353, 72%, 83%) |
| CMYK | cmyk(0%, 72.2%, 63.7%, 16.9%) |
| CIE-LAB | lab(49.09, 60.10, 25.60) |
| CIE-LCH | lch(49.09, 65.33, 23.07°) |
| OKLab | oklab(58.45% 0.1785 0.0613) |
| OKLCH | oklch(58.45% 0.189 18.9) |
| XYZ | xyz(30.0580, 17.6652, 8.8467) |
| Luminance | 0.1766 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Faded Red
#D3494E
ΔE00 3.00
Crimson
#DC143C
ΔE00 3.98
Pinkish Red
#F10C45
ΔE00 4.86
Dusty Red
#B9484E
ΔE00 4.97
Reddish
#C44240
ΔE00 5.03
Lipstick
#D5174E
ΔE00 5.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D43B4D #3BD4C2
analogous
#D43B99 #D43B4D #D4753B
triadic
#D43B4D #4DD43B #3B4DD4
tetradic
#D43B4D #99D43B #3BD4C2 #753BD4
square
#D43B4D #99D43B #3BD4C2 #753BD4
split-complementary
#D43B4D #3BD475 #3B99D4
monochromatic
#7A1B26 #AC2636 #D43B4D #DF6D7B #EA9FA8
Accessibility & contrast
On white
4.63
#D43B4D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.53
#D43B4D on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #D43B4D
4.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D43B4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##D43B4D | 1.00 | 4.63 | 4.53 | 4.63 |
| #FFFFFF | 4.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.53 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#65604D
Deuteranopia (green-blind)
#8C8049
Tritanopia (blue-blind)
#E80043
Achromatopsia (no color)
#757575
Design tokens & code
CSS
--color: #d43b4d; /* rgb */ color: rgb(212, 59, 77); /* oklch */ color: oklch(58.4% 0.189 18.9);
Tailwind
colors: {
custom: {
50: '#e97c7e',
500: '#d43b4d',
950: '#000000',
},
}SCSS
$custom: #d43b4d; $custom-light: #e97c7e; $custom-dark: #000000;
JSON
{
"hex": "#d43b4d",
"rgb": {
"r": 212,
"g": 59,
"b": 77
},
"hsl": {
"h": 352.941,
"s": 64.017,
"l": 53.137
},
"oklch": {
"l": 0.58449,
"c": 0.18869,
"h": 18.9
},
"luminance": 0.17661
}Semantic roles & 50–950 ramp
primary
#D43B4D
secondary
#94D6CF
accent
#E7D341
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180A0A
muted
#867C7C