#D35540#D35540
#D35540 is a mid, vivid red. Relative luminance 0.207; OKLCH L 61.0% C 0.164 H 31.6°. Best body text is #000000 at 5.14:1 contrast (WCAG AA passes).
Color values
| HEX | #D35540 |
|---|---|
| RGB | rgb(211, 85, 64) |
| HSL | hsl(9, 63%, 54%) |
| HSV | hsv(9, 70%, 83%) |
| CMYK | cmyk(0%, 59.7%, 69.7%, 17.3%) |
| CIE-LAB | lab(52.64, 48.46, 37.42) |
| CIE-LCH | lch(52.64, 61.22, 37.68°) |
| OKLab | oklab(61.02% 0.1393 0.0858) |
| OKLCH | oklch(61.02% 0.164 31.6) |
| XYZ | xyz(31.0410, 20.7202, 7.2143) |
| Luminance | 0.2072 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Pale Red
#D9544D
ΔE00 4.09
Dark Coral
#CF524E
ΔE00 5.11
Dark Salmon
#C85A53
ΔE00 5.29
Tomato (survey)
#EF4026
ΔE00 5.81
Pastel Red
#DB5856
ΔE00 6.05
Terracotta (survey)
#CA6641
ΔE00 6.13
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D35540 #40BED3
analogous
#D34075 #D35540 #D39E40
triadic
#D35540 #40D355 #5540D3
tetradic
#D35540 #75D340 #40BED3 #9E40D3
square
#D35540 #75D340 #40BED3 #9E40D3
split-complementary
#D35540 #40D39E #4075D3
monochromatic
#7C2A1D #AE3B28 #D35540 #DE8172 #EAAEA3
Accessibility & contrast
On white
4.08
#D35540 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.14
#D35540 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D35540
5.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D35540 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D35540 | 1.00 | 4.08 | 5.14 | 5.14 |
| #FFFFFF | 4.08 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.14 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.14 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#776C3D
Deuteranopia (green-blind)
#96883C
Tritanopia (blue-blind)
#E73951
Achromatopsia (no color)
#7E7E7E
Design tokens & code
CSS
--color: #d35540; /* rgb */ color: rgb(211, 85, 64); /* oklch */ color: oklch(61.0% 0.164 31.6);
Tailwind
colors: {
custom: {
50: '#e88975',
500: '#d35540',
950: '#000000',
},
}SCSS
$custom: #d35540; $custom-light: #e88975; $custom-dark: #000000;
JSON
{
"hex": "#d35540",
"rgb": {
"r": 211,
"g": 85,
"b": 64
},
"hsl": {
"h": 8.571,
"s": 62.553,
"l": 53.922
},
"oklch": {
"l": 0.61018,
"c": 0.1636,
"h": 31.6
},
"luminance": 0.20716
}Semantic roles & 50–950 ramp
primary
#D35540
secondary
#98CED7
accent
#CEE642
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#170C08
muted
#857D7B