#D3404D#D3404D

#D3404D is a mid, vivid red. Relative luminance 0.181; OKLCH L 58.8% C 0.183 H 20.0°. Best body text is #000000 at 4.61:1 contrast (WCAG AA passes).

Color values

HEX	#D3404D
RGB	rgb(211, 64, 77)
HSL	hsl(355, 63%, 54%)
HSV	hsv(355, 70%, 83%)
CMYK	cmyk(0%, 69.7%, 63.5%, 17.3%)
CIE-LAB	lab(49.56, 57.98, 26.17)
CIE-LCH	lch(49.56, 63.61, 24.29°)
OKLab	oklab(58.77% 0.1718 0.0626)
OKLCH	oklch(58.77% 0.183 20)
XYZ	xyz(30.0400, 18.0558, 8.9231)
Luminance	0.1805 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D3404D #40D3C6

analogous

#D34097 #D3404D #D37D40

triadic

#D3404D #4DD340 #404DD3

tetradic

#D3404D #97D340 #40D3C6 #7D40D3

square

#D3404D #97D340 #40D3C6 #7D40D3

split-complementary

#D3404D #40D37D #4097D3

monochromatic

#7C1D25 #AE2834 #D3404D #DE727B #EAA3AA

Accessibility & contrast

On white

4.56

#D3404D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.61

#D3404D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D3404D

4.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D3404D	#FFFFFF	#000000	##000000
##D3404D	1.00	4.56	4.61	4.61
#FFFFFF	4.56	1.00	21.00	21.00
#000000	4.61	21.00	1.00	1.00
##000000	4.61	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#68624C

Deuteranopia (green-blind)

#8D8149

Tritanopia (blue-blind)

#E71546

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #d3404d;
/* rgb */ color: rgb(211, 64, 77);
/* oklch */ color: oklch(58.8% 0.183 20.0);

Tailwind

colors: {
  custom: {
    50: '#e87e7e',
    500: '#d3404d',
    950: '#000000',
  },
}

SCSS

$custom: #d3404d;
$custom-light: #e87e7e;
$custom-dark: #000000;

JSON

{
  "hex": "#d3404d",
  "rgb": {
    "r": 211,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 354.694,
    "s": 62.553,
    "l": 53.922
  },
  "oklch": {
    "l": 0.5877,
    "c": 0.18288,
    "h": 20
  },
  "luminance": 0.18051
}

Semantic roles & 50–950 ramp

primary

#D3404D

secondary

#98D7D1

accent

#E6D742

background

#FFF8F7

surface

#FFEFEE

border

#D7CAC9

text

#170B0A

muted

#857C7C

Preview Lab

Preview with #D3404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →