#D24740#D24740

#D24740 is a mid, vivid red. Relative luminance 0.186; OKLCH L 59.1% C 0.176 H 26.8°. Best body text is #000000 at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#D24740
RGB	rgb(210, 71, 64)
HSL	hsl(3, 62%, 54%)
HSV	hsv(3, 70%, 82%)
CMYK	cmyk(0%, 66.2%, 69.5%, 17.6%)
CIE-LAB	lab(50.20, 54.20, 34.51)
CIE-LCH	lch(50.20, 64.25, 32.49°)
OKLab	oklab(59.15% 0.1574 0.0795)
OKLCH	oklch(59.15% 0.176 26.8)
XYZ	xyz(29.7602, 18.5825, 6.8692)
Luminance	0.1858 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D24740 #40CBD2

analogous

#D24082 #D24740 #D29040

triadic

#D24740 #40D247 #4740D2

tetradic

#D24740 #82D240 #40CBD2 #9040D2

square

#D24740 #82D240 #40CBD2 #9040D2

split-complementary

#D24740 #40D290 #4082D2

monochromatic

#7B211D #AC2F29 #D24740 #DE7772 #E9A6A3

Accessibility & contrast

On white

4.45

#D24740 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.72

#D24740 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D24740

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D24740	#FFFFFF	#000000	##000000
##D24740	1.00	4.45	4.72	4.72
#FFFFFF	4.45	1.00	21.00	21.00
#000000	4.72	21.00	1.00	1.00
##000000	4.72	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6D643E

Deuteranopia (green-blind)

#90833C

Tritanopia (blue-blind)

#E62247

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d24740;
/* rgb */ color: rgb(210, 71, 64);
/* oklch */ color: oklch(59.1% 0.176 26.8);

Tailwind

colors: {
  custom: {
    50: '#e88175',
    500: '#d24740',
    950: '#000000',
  },
}

SCSS

$custom: #d24740;
$custom-light: #e88175;
$custom-dark: #000000;

JSON

{
  "hex": "#d24740",
  "rgb": {
    "r": 210,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 2.877,
    "s": 61.864,
    "l": 53.725
  },
  "oklch": {
    "l": 0.59146,
    "c": 0.17632,
    "h": 26.8
  },
  "luminance": 0.18578
}

Semantic roles & 50–950 ramp

primary

#D24740

secondary

#98D3D6

accent

#DDE543

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#170B08

muted

#857C7B

Preview Lab

Preview with #D24740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →