#D23B49#D23B49

#D23B49 is a mid, vivid red. Relative luminance 0.173; OKLCH L 58.0% C 0.187 H 20.3°. Best body text is #FFFFFF at 4.71:1 contrast (WCAG AA passes).

Color values

HEX#D23B49
RGBrgb(210, 59, 73)
HSLhsl(354, 63%, 53%)
HSVhsv(354, 72%, 82%)
CMYKcmyk(0%, 71.9%, 65.2%, 17.6%)
CIE-LABlab(48.65, 59.27, 27.36)
CIE-LCHlch(48.65, 65.28, 24.78°)
OKLaboklab(58.04% 0.1753 0.0649)
OKLCHoklch(58.04% 0.187 20.3)
XYZxyz(29.3480, 17.3149, 8.0988)
Luminance0.1731 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D23B49 #3BD2C4
analogous
#D23B95 #D23B49 #D2783B
triadic
#D23B49 #49D23B #3B49D2
tetradic
#D23B49 #95D23B #3BD2C4 #783BD2
square
#D23B49 #95D23B #3BD2C4 #783BD2
split-complementary
#D23B49 #3BD278 #3B95D2
monochromatic
#771B24 #A92733 #D23B49 #DD6D77 #E99FA5

Accessibility & contrast

On white

4.71
#D23B49 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.46
#D23B49 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D23B49
4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D23B49#FFFFFF#000000##FFFFFF
##D23B491.004.714.464.71
#FFFFFF4.711.0021.001.00
#0000004.4621.001.0021.00
##FFFFFF4.711.0021.001.00

Color blindness preview

Protanopia (red-blind)
#655F48
Deuteranopia (green-blind)
#8B7F45
Tritanopia (blue-blind)
#E60041
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #d23b49;
/* rgb */ color: rgb(210, 59, 73);
/* oklch */ color: oklch(58.0% 0.187 20.3);
Tailwind
colors: {
  custom: {
    50: '#e87c7b',
    500: '#d23b49',
    950: '#000000',
  },
}
SCSS
$custom: #d23b49;
$custom-light: #e87c7b;
$custom-dark: #000000;
JSON
{
  "hex": "#d23b49",
  "rgb": {
    "r": 210,
    "g": 59,
    "b": 73
  },
  "hsl": {
    "h": 354.437,
    "s": 62.656,
    "l": 52.745
  },
  "oklch": {
    "l": 0.58038,
    "c": 0.18689,
    "h": 20.3
  },
  "luminance": 0.17311
}

Semantic roles & 50–950 ramp

primary
#D23B49
secondary
#94D5CF
accent
#E6D742
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#170A09
muted
#857C7B

Preview Lab

Preview with #D23B49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D23B49 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva