#D04D43#D04D43

#D04D43 is a mid, vivid red. Relative luminance 0.191; OKLCH L 59.6% C 0.168 H 27.6°. Best body text is #000000 at 4.82:1 contrast (WCAG AA passes).

Color values

HEX#D04D43
RGBrgb(208, 77, 67)
HSLhsl(4, 60%, 54%)
HSVhsv(4, 68%, 82%)
CMYKcmyk(0%, 63%, 67.8%, 18.4%)
CIE-LABlab(50.84, 51.14, 33.48)
CIE-LCHlch(50.84, 61.13, 33.21°)
OKLaboklab(59.58% 0.1486 0.0778)
OKLCHoklch(59.58% 0.168 27.6)
XYZxyz(29.6825, 19.1270, 7.4380)
Luminance0.1912 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D04D43 #43C6D0
analogous
#D04380 #D04D43 #D09443
triadic
#D04D43 #43D04D #4D43D0
tetradic
#D04D43 #80D043 #43C6D0 #9443D0
square
#D04D43 #80D043 #43C6D0 #9443D0
split-complementary
#D04D43 #43D094 #4380D0
monochromatic
#7A251F #AB342B #D04D43 #DC7B74 #E8AAA5

Accessibility & contrast

On white

4.35
#D04D43 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.82
#D04D43 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D04D43
4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D04D43#FFFFFF#000000##000000
##D04D431.004.354.824.82
#FFFFFF4.351.0021.0021.00
#0000004.8221.001.001.00
##0000004.8221.001.001.00

Color blindness preview

Protanopia (red-blind)
#706741
Deuteranopia (green-blind)
#91843F
Tritanopia (blue-blind)
#E42F4C
Achromatopsia (no color)
#797979

Design tokens & code

CSS
--color: #d04d43;
/* rgb */ color: rgb(208, 77, 67);
/* oklch */ color: oklch(59.6% 0.168 27.6);
Tailwind
colors: {
  custom: {
    50: '#e68577',
    500: '#d04d43',
    950: '#000000',
  },
}
SCSS
$custom: #d04d43;
$custom-light: #e68577;
$custom-dark: #000000;
JSON
{
  "hex": "#d04d43",
  "rgb": {
    "r": 208,
    "g": 77,
    "b": 67
  },
  "hsl": {
    "h": 4.255,
    "s": 60,
    "l": 53.922
  },
  "oklch": {
    "l": 0.59575,
    "c": 0.16773,
    "h": 27.6
  },
  "luminance": 0.19123
}

Semantic roles & 50–950 ramp

primary
#D04D43
secondary
#99D1D5
accent
#D8E345
background
#FFF8F7
surface
#FEF0ED
border
#D6CBC8
text
#170B08
muted
#857C7B

Preview Lab

Preview with #D04D43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D04D43 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva