#D04939#D04939

#D04939 is a mid, vivid red. Relative luminance 0.185; OKLCH L 59.0% C 0.173 H 29.9°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D04939
RGB	rgb(208, 73, 57)
HSL	hsl(6, 62%, 52%)
HSV	hsv(6, 73%, 82%)
CMYK	cmyk(0%, 64.9%, 72.6%, 18.4%)
CIE-LAB	lab(50.07, 52.36, 38.22)
CIE-LCH	lch(50.07, 64.83, 36.12°)
OKLab	oklab(58.96% 0.1505 0.0864)
OKLCH	oklch(58.96% 0.173 29.9)
XYZ	xyz(29.1366, 18.4746, 5.9018)
Luminance	0.1847 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D04939 #39C0D0

analogous

#D03974 #D04939 #D09539

triadic

#D04939 #39D049 #4939D0

tetradic

#D04939 #74D039 #39C0D0 #9539D0

square

#D04939 #74D039 #39C0D0 #9539D0

split-complementary

#D04939 #39D095 #3974D0

monochromatic

#73251B #A53427 #D04939 #DC766A #E7A49C

Accessibility & contrast

On white

4.47

#D04939 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#D04939 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D04939

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D04939	#FFFFFF	#000000	##000000
##D04939	1.00	4.47	4.69	4.69
#FFFFFF	4.47	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6F6436

Deuteranopia (green-blind)

#908235

Tritanopia (blue-blind)

#E42546

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d04939;
/* rgb */ color: rgb(208, 73, 57);
/* oklch */ color: oklch(59.0% 0.173 29.9);

Tailwind

colors: {
  custom: {
    50: '#e68270',
    500: '#d04939',
    950: '#000000',
  },
}

SCSS

$custom: #d04939;
$custom-light: #e68270;
$custom-dark: #000000;

JSON

{
  "hex": "#d04939",
  "rgb": {
    "r": 208,
    "g": 73,
    "b": 57
  },
  "hsl": {
    "h": 6.358,
    "s": 61.633,
    "l": 51.961
  },
  "oklch": {
    "l": 0.58956,
    "c": 0.17348,
    "h": 29.9
  },
  "luminance": 0.1847
}

Semantic roles & 50–950 ramp

primary

#D04939

secondary

#91CCD3

accent

#D4E543

background

#FFF8F6

surface

#FFEFEC

border

#D7CAC7

text

#170B07

muted

#857C7A

Preview Lab

Preview with #D04939

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →