#D04938#D04938

#D04938 is a mid, vivid red. Relative luminance 0.185; OKLCH L 58.9% C 0.174 H 30.2°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D04938
RGB	rgb(208, 73, 56)
HSL	hsl(7, 62%, 52%)
HSV	hsv(7, 73%, 82%)
CMYK	cmyk(0%, 64.9%, 73.1%, 18.4%)
CIE-LAB	lab(50.05, 52.32, 38.76)
CIE-LCH	lch(50.05, 65.11, 36.53°)
OKLab	oklab(58.94% 0.1501 0.0873)
OKLCH	oklch(58.94% 0.174 30.2)
XYZ	xyz(29.1119, 18.4647, 5.7717)
Luminance	0.1846 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D04938 #38BFD0

analogous

#D03873 #D04938 #D09538

triadic

#D04938 #38D049 #4938D0

tetradic

#D04938 #73D038 #38BFD0 #9538D0

square

#D04938 #73D038 #38BFD0 #9538D0

split-complementary

#D04938 #38D095 #3873D0

monochromatic

#73251B #A43527 #D04938 #DC766A #E7A49B

Accessibility & contrast

On white

4.48

#D04938 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#D04938 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D04938

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D04938	#FFFFFF	#000000	##000000
##D04938	1.00	4.48	4.69	4.69
#FFFFFF	4.48	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6F6435

Deuteranopia (green-blind)

#908234

Tritanopia (blue-blind)

#E52546

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d04938;
/* rgb */ color: rgb(208, 73, 56);
/* oklch */ color: oklch(58.9% 0.174 30.2);

Tailwind

colors: {
  custom: {
    50: '#e7826f',
    500: '#d04938',
    950: '#000000',
  },
}

SCSS

$custom: #d04938;
$custom-light: #e7826f;
$custom-dark: #000000;

JSON

{
  "hex": "#d04938",
  "rgb": {
    "r": 208,
    "g": 73,
    "b": 56
  },
  "hsl": {
    "h": 6.711,
    "s": 61.789,
    "l": 51.765
  },
  "oklch": {
    "l": 0.58943,
    "c": 0.17368,
    "h": 30.2
  },
  "luminance": 0.18461
}

Semantic roles & 50–950 ramp

primary

#D04938

secondary

#91CCD3

accent

#D3E543

background

#FFF8F6

surface

#FFEFEC

border

#D7CAC7

text

#170B07

muted

#857C7A

Preview Lab

Preview with #D04938

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →