#D04744#D04744

#D04744 is a mid, vivid red. Relative luminance 0.183; OKLCH L 58.9% C 0.174 H 25.3°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#D04744
RGB	rgb(208, 71, 68)
HSL	hsl(1, 60%, 54%)
HSV	hsv(1, 67%, 82%)
CMYK	cmyk(0%, 65.9%, 67.3%, 18.4%)
CIE-LAB	lab(49.90, 53.74, 31.77)
CIE-LCH	lch(49.90, 62.43, 30.59°)
OKLab	oklab(58.88% 0.157 0.0742)
OKLCH	oklch(58.88% 0.174 25.3)
XYZ	xyz(29.3121, 18.3379, 7.4638)
Luminance	0.1833 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D04744 #44CDD0

analogous

#D04487 #D04744 #D08D44

triadic

#D04744 #44D047 #4744D0

tetradic

#D04744 #87D044 #44CDD0 #8D44D0

square

#D04744 #87D044 #44CDD0 #8D44D0

split-complementary

#D04744 #44D08D #4487D0

monochromatic

#7B211F #AC2E2B #D04744 #DC7775 #E9A7A6

Accessibility & contrast

On white

4.50

#D04744 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.67

#D04744 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D04744

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D04744	#FFFFFF	#000000	##000000
##D04744	1.00	4.50	4.67	4.67
#FFFFFF	4.50	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C6443

Deuteranopia (green-blind)

#8F8240

Tritanopia (blue-blind)

#E42448

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d04744;
/* rgb */ color: rgb(208, 71, 68);
/* oklch */ color: oklch(58.9% 0.174 25.3);

Tailwind

colors: {
  custom: {
    50: '#e68178',
    500: '#d04744',
    950: '#000000',
  },
}

SCSS

$custom: #d04744;
$custom-light: #e68178;
$custom-dark: #000000;

JSON

{
  "hex": "#d04744",
  "rgb": {
    "r": 208,
    "g": 71,
    "b": 68
  },
  "hsl": {
    "h": 1.286,
    "s": 59.829,
    "l": 54.118
  },
  "oklch": {
    "l": 0.5888,
    "c": 0.17363,
    "h": 25.3
  },
  "luminance": 0.18334
}

Semantic roles & 50–950 ramp

primary

#D04744

secondary

#9AD4D6

accent

#E0E345

background

#FFF8F7

surface

#FEEFED

border

#D6CAC8

text

#170B09

muted

#857C7B

Preview Lab

Preview with #D04744

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →