#D04344#D04344

#D04344 is a mid, vivid red. Relative luminance 0.178; OKLCH L 58.4% C 0.178 H 24.1°. Best body text is #FFFFFF at 4.60:1 contrast (WCAG AA passes).

Color values

HEX	#D04344
RGB	rgb(208, 67, 68)
HSL	hsl(360, 60%, 54%)
HSV	hsv(360, 68%, 82%)
CMYK	cmyk(0%, 67.8%, 67.3%, 18.4%)
CIE-LAB	lab(49.31, 55.36, 31.05)
CIE-LCH	lch(49.31, 63.47, 29.29°)
OKLab	oklab(58.44% 0.1621 0.0726)
OKLCH	oklch(58.44% 0.178 24.1)
XYZ	xyz(29.0660, 17.8457, 7.3818)
Luminance	0.1784 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D04344 #43D0CF

analogous

#D0438B #D04344 #D08943

triadic

#D04344 #44D043 #4344D0

tetradic

#D04344 #8BD043 #43D0CF #8943D0

square

#D04344 #8BD043 #43D0CF #8943D0

split-complementary

#D04344 #43D089 #438BD0

monochromatic

#7A1F1F #AB2B2C #D04344 #DC7475 #E8A5A5

Accessibility & contrast

On white

4.60

#D04344 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.57

#D04344 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #D04344

4.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D04344	#FFFFFF	#000000	##FFFFFF
##D04344	1.00	4.60	4.57	4.60
#FFFFFF	4.60	1.00	21.00	1.00
#000000	4.57	21.00	1.00	21.00
##FFFFFF	4.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A6243

Deuteranopia (green-blind)

#8D8040

Tritanopia (blue-blind)

#E41C45

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #d04344;
/* rgb */ color: rgb(208, 67, 68);
/* oklch */ color: oklch(58.4% 0.178 24.1);

Tailwind

colors: {
  custom: {
    50: '#e67f78',
    500: '#d04344',
    950: '#000000',
  },
}

SCSS

$custom: #d04344;
$custom-light: #e67f78;
$custom-dark: #000000;

JSON

{
  "hex": "#d04344",
  "rgb": {
    "r": 208,
    "g": 67,
    "b": 68
  },
  "hsl": {
    "h": 359.574,
    "s": 60,
    "l": 53.922
  },
  "oklch": {
    "l": 0.58435,
    "c": 0.1776,
    "h": 24.1
  },
  "luminance": 0.17842
}

Semantic roles & 50–950 ramp

primary

#D04344

secondary

#99D5D5

accent

#E3E245

background

#FFF8F7

surface

#FEEFED

border

#D6CAC8

text

#170B09

muted

#857C7B

Preview Lab

Preview with #D04344

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →