#D040D9#D040D9

#D040D9 is a light, highly saturated purple. Relative luminance 0.221; OKLCH L 63.6% C 0.244 H 325.4°. Best body text is #000000 at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#D040D9
RGB	rgb(208, 64, 217)
HSL	hsl(296, 67%, 55%)
HSV	hsv(296, 71%, 85%)
CMYK	cmyk(4.1%, 70.5%, 0%, 14.9%)
CIE-LAB	lab(54.12, 73.60, -49.86)
CIE-LCH	lch(54.12, 88.90, 325.88°)
OKLab	oklab(63.65% 0.2011 -0.1386)
OKLCH	oklch(63.65% 0.244 325.4)
XYZ	xyz(40.3693, 22.0891, 67.7695)
Luminance	0.2209 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040D9 #49D940

analogous

#8440D9 #D040D9 #D94095

triadic

#D040D9 #D9D040 #40D9D0

tetradic

#D040D9 #D98440 #49D940 #4095D9

square

#D040D9 #D98440 #49D940 #4095D9

split-complementary

#D040D9 #95D940 #40D984

monochromatic

#7E1A84 #AF24B7 #D040D9 #DD73E3 #E9A6ED

Accessibility & contrast

On white

3.88

#D040D9 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.42

#D040D9 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040D9

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040D9	#FFFFFF	#000000	##000000
##D040D9	1.00	3.88	5.42	5.42
#FFFFFF	3.88	1.00	21.00	21.00
#000000	5.42	21.00	1.00	1.00
##000000	5.42	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1676DD

Deuteranopia (green-blind)

#6087D5

Tritanopia (blue-blind)

#D55989

Achromatopsia (no color)

#818181

Design tokens & code

CSS

--color: #d040d9;
/* rgb */ color: rgb(208, 64, 217);
/* oklch */ color: oklch(63.6% 0.244 325.4);

Tailwind

colors: {
  custom: {
    50: '#e282e5',
    500: '#d040d9',
    950: '#000000',
  },
}

SCSS

$custom: #d040d9;
$custom-light: #e282e5;
$custom-dark: #000000;

JSON

{
  "hex": "#d040d9",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 217
  },
  "hsl": {
    "h": 296.471,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.63647,
    "c": 0.24428,
    "h": 325.4
  },
  "luminance": 0.22086
}

Semantic roles & 50–950 ramp

primary

#D040D9

secondary

#9EDA9A

accent

#EA3E48

background

#FEF8FE

surface

#FDF0FC

border

#D5CBD5

text

#160C16

muted

#847D84

Preview Lab

Preview with #D040D9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →