#D040BF#D040BF

#D040BF is a light, highly saturated purple. Relative luminance 0.208; OKLCH L 62.2% C 0.225 H 333.1°. Best body text is #000000 at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#D040BF
RGB	rgb(208, 64, 191)
HSL	hsl(307, 61%, 53%)
HSV	hsv(307, 69%, 82%)
CMYK	cmyk(0%, 69.2%, 8.2%, 18.4%)
CIE-LAB	lab(52.78, 69.46, -37.09)
CIE-LCH	lch(52.78, 78.74, 331.90°)
OKLab	oklab(62.24% 0.2004 -0.1016)
OKLCH	oklch(62.24% 0.225 333.1)
XYZ	xyz(37.2500, 20.8413, 51.3410)
Luminance	0.2084 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040BF #40D051

analogous

#9940D0 #D040BF #D04077

triadic

#D040BF #BFD040 #40BFD0

tetradic

#D040BF #D09940 #40D051 #4077D0

square

#D040BF #D09940 #40D051 #4077D0

split-complementary

#D040BF #77D040 #40D099

monochromatic

#781E6D #A92A9A #D040BF #DC71CF #E8A2E0

Accessibility & contrast

On white

4.06

#D040BF on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.17

#D040BF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040BF

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040BF	#FFFFFF	#000000	##000000
##D040BF	1.00	4.06	5.17	5.17
#FFFFFF	4.06	1.00	21.00	21.00
#000000	5.17	21.00	1.00	1.00
##000000	5.17	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B71C3

Deuteranopia (green-blind)

#6E85BB

Tritanopia (blue-blind)

#D94D7B

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #d040bf;
/* rgb */ color: rgb(208, 64, 191);
/* oklch */ color: oklch(62.2% 0.225 333.1);

Tailwind

colors: {
  custom: {
    50: '#e281d2',
    500: '#d040bf',
    950: '#000000',
  },
}

SCSS

$custom: #d040bf;
$custom-light: #e281d2;
$custom-dark: #000000;

JSON

{
  "hex": "#d040bf",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 307.083,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.62244,
    "c": 0.22467,
    "h": 333.1
  },
  "luminance": 0.20838
}

Semantic roles & 50–950 ramp

primary

#D040BF

secondary

#97D59E

accent

#E45744

background

#FEF8FC

surface

#FDF0F9

border

#D5CBD2

text

#160B14

muted

#847C82

Preview Lab

Preview with #D040BF

Body copy rendered with the generated semantic roles for this colour.

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