#D040B9#D040B9

#D040B9 is a mid, highly saturated purple. Relative luminance 0.206; OKLCH L 61.9% C 0.220 H 335.1°. Best body text is #000000 at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#D040B9
RGB	rgb(208, 64, 185)
HSL	hsl(310, 61%, 53%)
HSV	hsv(310, 69%, 82%)
CMYK	cmyk(0%, 69.2%, 11.1%, 18.4%)
CIE-LAB	lab(52.49, 68.56, -34.06)
CIE-LCH	lch(52.49, 76.55, 333.58°)
OKLab	oklab(61.94% 0.1998 -0.093)
OKLCH	oklch(61.94% 0.22 335.1)
XYZ	xyz(36.6032, 20.5826, 47.9346)
Luminance	0.2058 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040B9 #40D057

analogous

#9F40D0 #D040B9 #D04071

triadic

#D040B9 #B9D040 #40B9D0

tetradic

#D040B9 #D09F40 #40D057 #4071D0

square

#D040B9 #D09F40 #40D057 #4071D0

split-complementary

#D040B9 #71D040 #40D09F

monochromatic

#781E6A #A92A95 #D040B9 #DC71CB #E8A2DD

Accessibility & contrast

On white

4.10

#D040B9 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.12

#D040B9 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040B9

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040B9	#FFFFFF	#000000	##000000
##D040B9	1.00	4.10	5.12	5.12
#FFFFFF	4.10	1.00	21.00	21.00
#000000	5.12	21.00	1.00	1.00
##000000	5.12	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4070BC

Deuteranopia (green-blind)

#7185B5

Tritanopia (blue-blind)

#DA4B77

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d040b9;
/* rgb */ color: rgb(208, 64, 185);
/* oklch */ color: oklch(61.9% 0.220 335.1);

Tailwind

colors: {
  custom: {
    50: '#e281ce',
    500: '#d040b9',
    950: '#000000',
  },
}

SCSS

$custom: #d040b9;
$custom-light: #e281ce;
$custom-dark: #000000;

JSON

{
  "hex": "#d040b9",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 185
  },
  "hsl": {
    "h": 309.583,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.61944,
    "c": 0.22039,
    "h": 335.1
  },
  "luminance": 0.20579
}

Semantic roles & 50–950 ramp

primary

#D040B9

secondary

#97D5A1

accent

#E45E44

background

#FEF8FC

surface

#FDEFF9

border

#D5CAD2

text

#160B13

muted

#847C82

Preview Lab

Preview with #D040B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →