#D040B4#D040B4

#D040B4 is a mid, highly saturated pink. Relative luminance 0.204; OKLCH L 61.7% C 0.217 H 336.7°. Best body text is #000000 at 5.07:1 contrast (WCAG AA passes).

Color values

HEX	#D040B4
RGB	rgb(208, 64, 180)
HSL	hsl(312, 61%, 53%)
HSV	hsv(312, 69%, 82%)
CMYK	cmyk(0%, 69.2%, 13.5%, 18.4%)
CIE-LAB	lab(52.26, 67.83, -31.51)
CIE-LCH	lch(52.26, 74.79, 335.08°)
OKLab	oklab(61.7% 0.1993 -0.0857)
OKLCH	oklch(61.7% 0.217 336.7)
XYZ	xyz(36.0846, 20.3752, 45.2035)
Luminance	0.2037 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040B4 #40D05C

analogous

#A440D0 #D040B4 #D0406C

triadic

#D040B4 #B4D040 #40B4D0

tetradic

#D040B4 #D0A440 #40D05C #406CD0

square

#D040B4 #D0A440 #40D05C #406CD0

split-complementary

#D040B4 #6CD040 #40D0A4

monochromatic

#781E66 #A92A90 #D040B4 #DC71C7 #E8A2DB

Accessibility & contrast

On white

4.14

#D040B4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.07

#D040B4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040B4

5.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040B4	#FFFFFF	#000000	##000000
##D040B4	1.00	4.14	5.07	5.07
#FFFFFF	4.14	1.00	21.00	21.00
#000000	5.07	21.00	1.00	1.00
##000000	5.07	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#436FB7

Deuteranopia (green-blind)

#7385B1

Tritanopia (blue-blind)

#DB4875

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d040b4;
/* rgb */ color: rgb(208, 64, 180);
/* oklch */ color: oklch(61.7% 0.217 336.7);

Tailwind

colors: {
  custom: {
    50: '#e281cb',
    500: '#d040b4',
    950: '#000000',
  },
}

SCSS

$custom: #d040b4;
$custom-light: #e281cb;
$custom-dark: #000000;

JSON

{
  "hex": "#d040b4",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 180
  },
  "hsl": {
    "h": 311.667,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.61702,
    "c": 0.21691,
    "h": 336.7
  },
  "luminance": 0.20372
}

Semantic roles & 50–950 ramp

primary

#D040B4

secondary

#97D5A3

accent

#E46344

background

#FEF8FC

surface

#FDEFF8

border

#D5CAD1

text

#160B13

muted

#847C82

Preview Lab

Preview with #D040B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →