#D040A9#D040A9

#D040A9 is a mid, highly saturated pink. Relative luminance 0.199; OKLCH L 61.2% C 0.210 H 340.6°. Best body text is #000000 at 4.99:1 contrast (WCAG AA passes).

Color values

HEX	#D040A9
RGB	rgb(208, 64, 169)
HSL	hsl(316, 61%, 53%)
HSV	hsv(316, 69%, 82%)
CMYK	cmyk(0%, 69.2%, 18.8%, 18.4%)
CIE-LAB	lab(51.77, 66.28, -25.83)
CIE-LCH	lch(51.77, 71.13, 338.71°)
OKLab	oklab(61.19% 0.1977 -0.0695)
OKLCH	oklch(61.19% 0.21 340.6)
XYZ	xyz(35.0082, 19.9446, 39.5344)
Luminance	0.1994 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040A9 #40D067

analogous

#AF40D0 #D040A9 #D04061

triadic

#D040A9 #A9D040 #40A9D0

tetradic

#D040A9 #D0AF40 #40D067 #4061D0

square

#D040A9 #D0AF40 #40D067 #4061D0

split-complementary

#D040A9 #61D040 #40D0AF

monochromatic

#781E60 #A92A87 #D040A9 #DC71BF #E8A2D5

Accessibility & contrast

On white

4.21

#D040A9 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.99

#D040A9 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040A9

4.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040A9	#FFFFFF	#000000	##000000
##D040A9	1.00	4.21	4.99	4.99
#FFFFFF	4.21	1.00	21.00	21.00
#000000	4.99	21.00	1.00	1.00
##000000	4.99	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6DAC

Deuteranopia (green-blind)

#7784A6

Tritanopia (blue-blind)

#DC436F

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #d040a9;
/* rgb */ color: rgb(208, 64, 169);
/* oklch */ color: oklch(61.2% 0.210 340.6);

Tailwind

colors: {
  custom: {
    50: '#e280c2',
    500: '#d040a9',
    950: '#000000',
  },
}

SCSS

$custom: #d040a9;
$custom-light: #e280c2;
$custom-dark: #000000;

JSON

{
  "hex": "#d040a9",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 169
  },
  "hsl": {
    "h": 316.25,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.61192,
    "c": 0.20959,
    "h": 340.6
  },
  "luminance": 0.19941
}

Semantic roles & 50–950 ramp

primary

#D040A9

secondary

#97D5A8

accent

#E46F44

background

#FEF8FC

surface

#FDEFF8

border

#D5CAD1

text

#160B12

muted

#847C81

Preview Lab

Preview with #D040A9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →