#D040A1#D040A1

#D040A1 is a mid, highly saturated pink. Relative luminance 0.197; OKLCH L 60.8% C 0.205 H 343.6°. Best body text is #000000 at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#D040A1
RGB	rgb(208, 64, 161)
HSL	hsl(320, 61%, 53%)
HSV	hsv(320, 69%, 82%)
CMYK	cmyk(0%, 69.2%, 22.6%, 18.4%)
CIE-LAB	lab(51.44, 65.21, -21.63)
CIE-LCH	lch(51.44, 68.70, 341.65°)
OKLab	oklab(60.84% 0.1963 -0.0577)
OKLCH	oklch(60.84% 0.205 343.6)
XYZ	xyz(34.2801, 19.6534, 35.6994)
Luminance	0.1965 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D040A1 #40D06F

analogous

#B740D0 #D040A1 #D04059

triadic

#D040A1 #A1D040 #40A1D0

tetradic

#D040A1 #D0B740 #40D06F #4059D0

square

#D040A1 #D0B740 #40D06F #4059D0

split-complementary

#D040A1 #59D040 #40D0B7

monochromatic

#781E5B #A92A80 #D040A1 #DC71B9 #E8A2D1

Accessibility & contrast

On white

4.26

#D040A1 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.93

#D040A1 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D040A1

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D040A1	#FFFFFF	#000000	##000000
##D040A1	1.00	4.26	4.93	4.93
#FFFFFF	4.26	1.00	21.00	21.00
#000000	4.93	21.00	1.00	1.00
##000000	4.93	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E6BA4

Deuteranopia (green-blind)

#7A839E

Tritanopia (blue-blind)

#DD406B

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #d040a1;
/* rgb */ color: rgb(208, 64, 161);
/* oklch */ color: oklch(60.8% 0.205 343.6);

Tailwind

colors: {
  custom: {
    50: '#e280bd',
    500: '#d040a1',
    950: '#000000',
  },
}

SCSS

$custom: #d040a1;
$custom-light: #e280bd;
$custom-dark: #000000;

JSON

{
  "hex": "#d040a1",
  "rgb": {
    "r": 208,
    "g": 64,
    "b": 161
  },
  "hsl": {
    "h": 319.583,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.60842,
    "c": 0.2046,
    "h": 343.6
  },
  "luminance": 0.1965
}

Semantic roles & 50–950 ramp

primary

#D040A1

secondary

#97D5AB

accent

#E47844

background

#FEF8FB

surface

#FDEFF6

border

#D5CAD0

text

#160B12

muted

#847C81

Preview Lab

Preview with #D040A1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →