#D040A0#D040A0
#D040A0 is a mid, highly saturated pink. Relative luminance 0.196; OKLCH L 60.8% C 0.204 H 344.0°. Best body text is #000000 at 4.92:1 contrast (WCAG AA passes).
Color values
| HEX | #D040A0 |
|---|---|
| RGB | rgb(208, 64, 160) |
| HSL | hsl(320, 61%, 53%) |
| HSV | hsv(320, 69%, 82%) |
| CMYK | cmyk(0%, 69.2%, 23.1%, 18.4%) |
| CIE-LAB | lab(51.40, 65.07, -21.10) |
| CIE-LCH | lch(51.40, 68.41, 342.03°) |
| OKLab | oklab(60.8% 0.1961 -0.0563) |
| OKLCH | oklch(60.8% 0.204 344) |
| XYZ | xyz(34.1922, 19.6182, 35.2369) |
| Luminance | 0.1961 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Pink
#CE5DAE
ΔE00 5.54
Purpley Pink
#C83CB9
ΔE00 5.75
Pinky Purple
#C94CBE
ΔE00 6.17
Bright Pink
#FE01B1
ΔE00 7.15
Mediumvioletred
#C71585
ΔE00 7.23
Shocking Pink
#FE02A2
ΔE00 7.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D040A0 #40D070
analogous
#B840D0 #D040A0 #D04058
triadic
#D040A0 #A0D040 #40A0D0
tetradic
#D040A0 #D0B840 #40D070 #4058D0
square
#D040A0 #D0B840 #40D070 #4058D0
split-complementary
#D040A0 #58D040 #40D0B8
monochromatic
#781E5A #A92A7F #D040A0 #DC71B8 #E8A2D1
Accessibility & contrast
On white
4.27
#D040A0 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.92
#D040A0 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D040A0
4.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D040A0 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D040A0 | 1.00 | 4.27 | 4.92 | 4.92 |
| #FFFFFF | 4.27 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.92 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.92 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F6BA3
Deuteranopia (green-blind)
#7A839D
Tritanopia (blue-blind)
#DD3F6A
Achromatopsia (no color)
#7A7A7A
Design tokens & code
CSS
--color: #d040a0; /* rgb */ color: rgb(208, 64, 160); /* oklch */ color: oklch(60.8% 0.204 344.0);
Tailwind
colors: {
custom: {
50: '#e280bc',
500: '#d040a0',
950: '#000000',
},
}SCSS
$custom: #d040a0; $custom-light: #e280bc; $custom-dark: #000000;
JSON
{
"hex": "#d040a0",
"rgb": {
"r": 208,
"g": 64,
"b": 160
},
"hsl": {
"h": 320,
"s": 60.504,
"l": 53.333
},
"oklch": {
"l": 0.608,
"c": 0.20399,
"h": 344
},
"luminance": 0.19615
}Semantic roles & 50–950 ramp
primary
#D040A0
secondary
#97D5AC
accent
#E47944
background
#FEF8FB
surface
#FDEFF6
border
#D5CAD0
text
#160B12
muted
#847C81