#D0396B#D0396B

#D0396B is a mid, vivid pink. Relative luminance 0.174; OKLCH L 58.3% C 0.190 H 5.5°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D0396B
RGB	rgb(208, 57, 107)
HSL	hsl(340, 62%, 52%)
HSV	hsv(340, 73%, 82%)
CMYK	cmyk(0%, 72.6%, 48.6%, 18.4%)
CIE-LAB	lab(48.76, 61.78, 6.83)
CIE-LCH	lch(48.76, 62.16, 6.31°)
OKLab	oklab(58.29% 0.1887 0.018)
OKLCH	oklch(58.29% 0.19 5.5)
XYZ	xyz(30.1319, 17.4017, 15.6792)
Luminance	0.1740 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D0396B #39D09E

analogous

#D039B7 #D0396B #D05239

triadic

#D0396B #6BD039 #396BD0

tetradic

#D0396B #B7D039 #39D09E #5239D0

square

#D0396B #B7D039 #39D09E #5239D0

split-complementary

#D0396B #39D052 #39B7D0

monochromatic

#731B38 #A52751 #D0396B #DC6A90 #E79CB5

Accessibility & contrast

On white

4.69

#D0396B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#D0396B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D0396B

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D0396B	#FFFFFF	#000000	##FFFFFF
##D0396B	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D616C

Deuteranopia (green-blind)

#857F67

Tritanopia (blue-blind)

#E21A4E

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #d0396b;
/* rgb */ color: rgb(208, 57, 107);
/* oklch */ color: oklch(58.3% 0.190 5.5);

Tailwind

colors: {
  custom: {
    50: '#e47b95',
    500: '#d0396b',
    950: '#000000',
  },
}

SCSS

$custom: #d0396b;
$custom-light: #e47b95;
$custom-dark: #000000;

JSON

{
  "hex": "#d0396b",
  "rgb": {
    "r": 208,
    "g": 57,
    "b": 107
  },
  "hsl": {
    "h": 340.132,
    "s": 61.633,
    "l": 51.961
  },
  "oklch": {
    "l": 0.58286,
    "c": 0.18959,
    "h": 5.5
  },
  "luminance": 0.17398
}

Semantic roles & 50–950 ramp

primary

#D0396B

secondary

#91D3BE

accent

#E5AF43

background

#FEF8F9

surface

#FDEFF1

border

#D5CACB

text

#170A0D

muted

#857C7E

Preview Lab

Preview with #D0396B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →