#D03968#D03968

#D03968 is a mid, vivid pink. Relative luminance 0.173; OKLCH L 58.2% C 0.189 H 6.8°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX#D03968
RGBrgb(208, 57, 104)
HSLhsl(341, 62%, 52%)
HSVhsv(341, 73%, 82%)
CMYKcmyk(0%, 72.6%, 50%, 18.4%)
CIE-LABlab(48.69, 61.53, 8.55)
CIE-LCHlch(48.69, 62.12, 7.91°)
OKLaboklab(58.2% 0.1876 0.0223)
OKLCHoklch(58.2% 0.189 6.8)
XYZxyz(29.9768, 17.3397, 14.8624)
Luminance0.1734 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D03968 #39D0A1
analogous
#D039B3 #D03968 #D05639
triadic
#D03968 #68D039 #3968D0
tetradic
#D03968 #B3D039 #39D0A1 #5639D0
square
#D03968 #B3D039 #39D0A1 #5639D0
split-complementary
#D03968 #39D056 #39B3D0
monochromatic
#731B37 #A5274E #D03968 #DC6A8E #E79CB3

Accessibility & contrast

On white

4.70
#D03968 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.47
#D03968 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D03968
4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D03968#FFFFFF#000000##FFFFFF
##D039681.004.704.474.70
#FFFFFF4.701.0021.001.00
#0000004.4721.001.0021.00
##FFFFFF4.701.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5E6069
Deuteranopia (green-blind)
#857F64
Tritanopia (blue-blind)
#E2184D
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #d03968;
/* rgb */ color: rgb(208, 57, 104);
/* oklch */ color: oklch(58.2% 0.189 6.8);
Tailwind
colors: {
  custom: {
    50: '#e57b92',
    500: '#d03968',
    950: '#000000',
  },
}
SCSS
$custom: #d03968;
$custom-light: #e57b92;
$custom-dark: #000000;
JSON
{
  "hex": "#d03968",
  "rgb": {
    "r": 208,
    "g": 57,
    "b": 104
  },
  "hsl": {
    "h": 341.325,
    "s": 61.633,
    "l": 51.961
  },
  "oklch": {
    "l": 0.58204,
    "c": 0.18895,
    "h": 6.8
  },
  "luminance": 0.17336
}

Semantic roles & 50–950 ramp

primary
#D03968
secondary
#91D3BF
accent
#E5B243
background
#FEF8F8
surface
#FDEFF0
border
#D5CACB
text
#170A0D
muted
#857C7D

Preview Lab

Preview with #D03968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D03968 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva