#CC40BD#CC40BD

#CC40BD is a mid, highly saturated purple. Relative luminance 0.202; OKLCH L 61.6% C 0.221 H 332.6°. Best body text is #000000 at 5.04:1 contrast (WCAG AA passes).

Color values

HEX	#CC40BD
RGB	rgb(204, 64, 189)
HSL	hsl(306, 58%, 53%)
HSV	hsv(306, 69%, 80%)
CMYK	cmyk(0%, 68.6%, 7.4%, 20%)
CIE-LAB	lab(52.04, 68.22, -37.13)
CIE-LCH	lch(52.04, 77.67, 331.44°)
OKLab	oklab(61.56% 0.1962 -0.1018)
OKLCH	oklch(61.56% 0.221 332.6)
XYZ	xyz(35.9206, 20.1812, 50.1377)
Luminance	0.2018 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#CC40BD #40CC4F

analogous

#9540CC #CC40BD #CC4077

triadic

#CC40BD #BDCC40 #40BDCC

tetradic

#CC40BD #CC9540 #40CC4F #4077CC

square

#CC40BD #CC9540 #40CC4F #4077CC

split-complementary

#CC40BD #77CC40 #40CC95

monochromatic

#731F6A #A32C96 #CC40BD #D970CE #E6A1DE

Accessibility & contrast

On white

4.17

#CC40BD on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.04

#CC40BD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #CC40BD

5.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##CC40BD	#FFFFFF	#000000	##000000
##CC40BD	1.00	4.17	5.04	5.04
#FFFFFF	4.17	1.00	21.00	21.00
#000000	5.04	21.00	1.00	1.00
##000000	5.04	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A6FC1

Deuteranopia (green-blind)

#6C83BA

Tritanopia (blue-blind)

#D54E7A

Achromatopsia (no color)

#7C7C7C

Design tokens & code

CSS

--color: #cc40bd;
/* rgb */ color: rgb(204, 64, 189);
/* oklch */ color: oklch(61.6% 0.221 332.6);

Tailwind

colors: {
  custom: {
    50: '#df80d1',
    500: '#cc40bd',
    950: '#000000',
  },
}

SCSS

$custom: #cc40bd;
$custom-light: #df80d1;
$custom-dark: #000000;

JSON

{
  "hex": "#cc40bd",
  "rgb": {
    "r": 204,
    "g": 64,
    "b": 189
  },
  "hsl": {
    "h": 306.429,
    "s": 57.851,
    "l": 52.549
  },
  "oklch": {
    "l": 0.61559,
    "c": 0.22102,
    "h": 332.6
  },
  "luminance": 0.20178
}

Semantic roles & 50–950 ramp

primary

#CC40BD

secondary

#95D29C

accent

#E15747

background

#FEF8FC

surface

#FCEFF9

border

#D5CAD2

text

#160B14

muted

#847C82

Preview Lab

Preview with #CC40BD

Body copy rendered with the generated semantic roles for this colour.

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