#CC40AD#CC40AD

#CC40AD is a mid, highly saturated pink. Relative luminance 0.195; OKLCH L 60.8% C 0.210 H 338.0°. Best body text is #000000 at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#CC40AD
RGB	rgb(204, 64, 173)
HSL	hsl(313, 58%, 53%)
HSV	hsv(313, 69%, 80%)
CMYK	cmyk(0%, 68.6%, 15.2%, 20%)
CIE-LAB	lab(51.30, 65.84, -28.97)
CIE-LCH	lch(51.30, 71.93, 336.25°)
OKLab	oklab(60.78% 0.1944 -0.0785)
OKLCH	oklch(60.78% 0.21 338)
XYZ	xyz(34.2787, 19.5244, 41.4903)
Luminance	0.1952 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#CC40AD #40CC5F

analogous

#A540CC #CC40AD #CC4067

triadic

#CC40AD #ADCC40 #40ADCC

tetradic

#CC40AD #CCA540 #40CC5F #4067CC

square

#CC40AD #CCA540 #40CC5F #4067CC

split-complementary

#CC40AD #67CC40 #40CCA5

monochromatic

#731F60 #A32C89 #CC40AD #D970C2 #E6A1D6

Accessibility & contrast

On white

4.28

#CC40AD on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.90

#CC40AD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #CC40AD

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##CC40AD	#FFFFFF	#000000	##000000
##CC40AD	1.00	4.28	4.90	4.90
#FFFFFF	4.28	1.00	21.00	21.00
#000000	4.90	21.00	1.00	1.00
##000000	4.90	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#456CB0

Deuteranopia (green-blind)

#7382AA

Tritanopia (blue-blind)

#D74671

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #cc40ad;
/* rgb */ color: rgb(204, 64, 173);
/* oklch */ color: oklch(60.8% 0.210 338.0);

Tailwind

colors: {
  custom: {
    50: '#df80c5',
    500: '#cc40ad',
    950: '#000000',
  },
}

SCSS

$custom: #cc40ad;
$custom-light: #df80c5;
$custom-dark: #000000;

JSON

{
  "hex": "#cc40ad",
  "rgb": {
    "r": 204,
    "g": 64,
    "b": 173
  },
  "hsl": {
    "h": 313.286,
    "s": 57.851,
    "l": 52.549
  },
  "oklch": {
    "l": 0.60776,
    "c": 0.20968,
    "h": 338
  },
  "luminance": 0.19521
}

Semantic roles & 50–950 ramp

primary

#CC40AD

secondary

#95D2A3

accent

#E16947

background

#FEF8FC

surface

#FCEFF8

border

#D5CAD1

text

#160B13

muted

#847C82

Preview Lab

Preview with #CC40AD

Body copy rendered with the generated semantic roles for this colour.

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