#C94D27#C94D27
#C94D27 is a mid, vivid red. Relative luminance 0.179; OKLCH L 58.1% C 0.166 H 37.0°. Best body text is #FFFFFF at 4.59:1 contrast (WCAG AA passes).
Color values
| HEX | #C94D27 |
|---|---|
| RGB | rgb(201, 77, 39) |
| HSL | hsl(14, 68%, 47%) |
| HSV | hsv(14, 81%, 79%) |
| CMYK | cmyk(0%, 61.7%, 80.6%, 21.2%) |
| CIE-LAB | lab(49.34, 47.47, 46.50) |
| CIE-LCH | lch(49.34, 66.45, 44.41°) |
| OKLab | oklab(58.13% 0.1326 0.1001) |
| OKLCH | oklch(58.13% 0.166 37) |
| XYZ | xyz(27.1105, 17.8756, 3.9418) |
| Luminance | 0.1787 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick Orange
#C14A09
ΔE00 5.12
Rust
#B7410E
ΔE00 5.79
Terra Cotta
#C9643B
ΔE00 5.84
Deep Orange
#DC4D01
ΔE00 6.11
Terracotta (survey)
#CA6641
ΔE00 6.33
Tomato Red
#EC2D01
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C94D27 #27A3C9
analogous
#C92752 #C94D27 #C99E27
triadic
#C94D27 #27C94D #4D27C9
tetradic
#C94D27 #52C927 #27A3C9 #9E27C9
square
#C94D27 #52C927 #27A3C9 #9E27C9
split-complementary
#C94D27 #27C99E #2752C9
monochromatic
#622613 #96391D #C94D27 #DD7150 #E79B83
Accessibility & contrast
On white
4.59
#C94D27 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.57
#C94D27 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #C94D27
4.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C94D27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C94D27 | 1.00 | 4.59 | 4.57 | 4.59 |
| #FFFFFF | 4.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#706421
Deuteranopia (green-blind)
#8F8022
Tritanopia (blue-blind)
#DD2D45
Achromatopsia (no color)
#757575
Design tokens & code
CSS
--color: #c94d27; /* rgb */ color: rgb(201, 77, 39); /* oklch */ color: oklch(58.1% 0.166 37.0);
Tailwind
colors: {
custom: {
50: '#e28464',
500: '#c94d27',
950: '#000000',
},
}SCSS
$custom: #c94d27; $custom-light: #e28464; $custom-dark: #000000;
JSON
{
"hex": "#c94d27",
"rgb": {
"r": 201,
"g": 77,
"b": 39
},
"hsl": {
"h": 14.074,
"s": 67.5,
"l": 47.059
},
"oklch": {
"l": 0.58129,
"c": 0.16618,
"h": 37
},
"luminance": 0.17872
}Semantic roles & 50–950 ramp
primary
#C94D27
secondary
#7CBCD0
accent
#C2EA3D
background
#FFF8F6
surface
#FEEFEB
border
#D6CAC6
text
#170B06
muted
#857C7A