#C94A31#C94A31
#C94A31 is a mid, vivid red. Relative luminance 0.175; OKLCH L 57.8% C 0.167 H 33.1°. Best body text is #FFFFFF at 4.66:1 contrast (WCAG AA passes).
Color values
| HEX | #C94A31 |
|---|---|
| RGB | rgb(201, 74, 49) |
| HSL | hsl(10, 61%, 49%) |
| HSV | hsv(10, 76%, 79%) |
| CMYK | cmyk(0%, 63.2%, 75.6%, 21.2%) |
| CIE-LAB | lab(48.93, 49.17, 40.99) |
| CIE-LCH | lch(48.93, 64.02, 39.81°) |
| OKLab | oklab(57.85% 0.1397 0.091) |
| OKLCH | oklch(57.85% 0.167 33.1) |
| XYZ | xyz(27.0935, 17.5407, 4.8642) |
| Luminance | 0.1754 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 6.48
Tomato (survey)
#EF4026
ΔE00 7.04
Red (survey)
#E50000
ΔE00 7.11
Dark Coral
#CF524E
ΔE00 7.13
Pale Red
#D9544D
ΔE00 7.21
Tomato Red
#EC2D01
ΔE00 7.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C94A31 #31B0C9
analogous
#C93164 #C94A31 #C99631
triadic
#C94A31 #31C94A #4A31C9
tetradic
#C94A31 #64C931 #31B0C9 #9631C9
square
#C94A31 #64C931 #31B0C9 #9631C9
split-complementary
#C94A31 #31C996 #3164C9
monochromatic
#672619 #983825 #C94A31 #D8735F #E49E90
Accessibility & contrast
On white
4.66
#C94A31 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.51
#C94A31 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #C94A31
4.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C94A31 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C94A31 | 1.00 | 4.66 | 4.51 | 4.66 |
| #FFFFFF | 4.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.51 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6E632D
Deuteranopia (green-blind)
#8D7F2D
Tritanopia (blue-blind)
#DD2945
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #c94a31; /* rgb */ color: rgb(201, 74, 49); /* oklch */ color: oklch(57.8% 0.167 33.1);
Tailwind
colors: {
custom: {
50: '#e2826a',
500: '#c94a31',
950: '#000000',
},
}SCSS
$custom: #c94a31; $custom-light: #e2826a; $custom-dark: #000000;
JSON
{
"hex": "#c94a31",
"rgb": {
"r": 201,
"g": 74,
"b": 49
},
"hsl": {
"h": 9.868,
"s": 60.8,
"l": 49.02
},
"oklch": {
"l": 0.57849,
"c": 0.16671,
"h": 33.1
},
"luminance": 0.17537
}Semantic roles & 50–950 ramp
primary
#C94A31
secondary
#87C3CF
accent
#CAE444
background
#FFF8F6
surface
#FEEFEB
border
#D6CAC6
text
#170B06
muted
#857C7A