#C740BC#C740BC

#C740BC is a mid, highly saturated purple. Relative luminance 0.194; OKLCH L 60.8% C 0.218 H 331.4°. Best body text is #000000 at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#C740BC
RGB	rgb(199, 64, 188)
HSL	hsl(305, 55%, 52%)
HSV	hsv(305, 68%, 78%)
CMYK	cmyk(0%, 67.8%, 5.5%, 22%)
CIE-LAB	lab(51.20, 66.88, -37.93)
CIE-LCH	lch(51.20, 76.89, 330.44°)
OKLab	oklab(60.78% 0.1909 -0.1043)
OKLCH	oklch(60.78% 0.218 331.4)
XYZ	xyz(34.4636, 19.4424, 49.5048)
Luminance	0.1944 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C740BC #40C74B

analogous

#8F40C7 #C740BC #C74079

triadic

#C740BC #BCC740 #40BCC7

tetradic

#C740BC #C78F40 #40C74B #4079C7

square

#C740BC #C78F40 #40C74B #4079C7

split-complementary

#C740BC #79C740 #40C78F

monochromatic

#6D2066 #9C2E93 #C740BC #D56FCD #E39FDD

Accessibility & contrast

On white

4.30

#C740BC on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.89

#C740BC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #C740BC

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C740BC	#FFFFFF	#000000	##000000
##C740BC	1.00	4.30	4.89	4.89
#FFFFFF	4.30	1.00	21.00	21.00
#000000	4.89	21.00	1.00	1.00
##000000	4.89	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#376EC0

Deuteranopia (green-blind)

#6881B9

Tritanopia (blue-blind)

#CF4E79

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #c740bc;
/* rgb */ color: rgb(199, 64, 188);
/* oklch */ color: oklch(60.8% 0.218 331.4);

Tailwind

colors: {
  custom: {
    50: '#dc80d0',
    500: '#c740bc',
    950: '#000000',
  },
}

SCSS

$custom: #c740bc;
$custom-light: #dc80d0;
$custom-dark: #000000;

JSON

{
  "hex": "#c740bc",
  "rgb": {
    "r": 199,
    "g": 64,
    "b": 188
  },
  "hsl": {
    "h": 304.889,
    "s": 54.656,
    "l": 51.569
  },
  "oklch": {
    "l": 0.60782,
    "c": 0.21753,
    "h": 331.4
  },
  "luminance": 0.1944
}

Semantic roles & 50–950 ramp

primary

#C740BC

secondary

#94CF99

accent

#DE564A

background

#FDF8FC

surface

#FBEFF9

border

#D4CAD2

text

#150B14

muted

#837C82

Preview Lab

Preview with #C740BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →