#C73E4D#C73E4D

#C73E4D is a mid, vivid red. Relative luminance 0.161; OKLCH L 56.6% C 0.173 H 18.5°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX#C73E4D
RGBrgb(199, 62, 77)
HSLhsl(353, 55%, 51%)
HSVhsv(353, 69%, 78%)
CMYKcmyk(0%, 68.8%, 61.3%, 22%)
CIE-LABlab(47.14, 54.97, 22.62)
CIE-LCHlch(47.14, 59.44, 22.37°)
OKLaboklab(56.57% 0.1637 0.0548)
OKLCHoklch(56.57% 0.173 18.5)
XYZxyz(26.6180, 16.1269, 8.7309)
Luminance0.1612 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#C73E4D #3EC7B8
analogous
#C73E91 #C73E4D #C7733E
triadic
#C73E4D #4DC73E #3E4DC7
tetradic
#C73E4D #91C73E #3EC7B8 #733EC7
square
#C73E4D #91C73E #3EC7B8 #733EC7
split-complementary
#C73E4D #3EC773 #3E91C7
monochromatic
#6B1F28 #9B2D39 #C73E4D #D56D79 #E39DA4

Accessibility & contrast

On white

4.97
#C73E4D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.22
#C73E4D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73E4D
4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##C73E4D#FFFFFF#000000##FFFFFF
##C73E4D1.004.974.224.97
#FFFFFF4.971.0021.001.00
#0000004.2221.001.0021.00
##FFFFFF4.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#625D4D
Deuteranopia (green-blind)
#857A49
Tritanopia (blue-blind)
#DA1B44
Achromatopsia (no color)
#707070

Design tokens & code

CSS
--color: #c73e4d;
/* rgb */ color: rgb(199, 62, 77);
/* oklch */ color: oklch(56.6% 0.173 18.5);
Tailwind
colors: {
  custom: {
    50: '#df7c7e',
    500: '#c73e4d',
    950: '#000000',
  },
}
SCSS
$custom: #c73e4d;
$custom-light: #df7c7e;
$custom-dark: #000000;
JSON
{
  "hex": "#c73e4d",
  "rgb": {
    "r": 199,
    "g": 62,
    "b": 77
  },
  "hsl": {
    "h": 353.431,
    "s": 55.02,
    "l": 51.176
  },
  "oklch": {
    "l": 0.56567,
    "c": 0.17263,
    "h": 18.5
  },
  "luminance": 0.16123
}

Semantic roles & 50–950 ramp

primary
#C73E4D
secondary
#92CFC8
accent
#DECE49
background
#FEF7F7
surface
#FDEEEE
border
#D5C9C9
text
#160A0A
muted
#847C7C

Preview Lab

Preview with #C73E4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#C73E4D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva