#C73D9A#C73D9A
#C73D9A is a mid, vivid pink. Relative luminance 0.178; OKLCH L 58.9% C 0.198 H 343.6°. Best body text is #FFFFFF at 4.60:1 contrast (WCAG AA passes).
Color values
| HEX | #C73D9A |
|---|---|
| RGB | rgb(199, 61, 154) |
| HSL | hsl(320, 55%, 51%) |
| HSV | hsv(320, 69%, 78%) |
| CMYK | cmyk(0%, 69.3%, 22.6%, 22%) |
| CIE-LAB | lab(49.27, 63.04, -20.94) |
| CIE-LCH | lch(49.27, 66.42, 341.62°) |
| OKLab | oklab(58.88% 0.1897 -0.0559) |
| OKLCH | oklch(58.88% 0.198 343.6) |
| XYZ | xyz(31.0558, 17.8158, 32.3688) |
| Luminance | 0.1781 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 5.56
Purpley Pink
#C83CB9
ΔE00 5.88
Pinky Purple
#C94CBE
ΔE00 7.01
Purplish Pink
#CE5DAE
ΔE00 7.21
Ugly Purple
#A442A0
ΔE00 7.77
Magenta (survey)
#C20078
ΔE00 8.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73D9A #3DC76A
analogous
#AF3DC7 #C73D9A #C73D55
triadic
#C73D9A #9AC73D #3D9AC7
tetradic
#C73D9A #C7AF3D #3DC76A #3D55C7
square
#C73D9A #C7AF3D #3DC76A #3D55C7
split-complementary
#C73D9A #55C73D #3DC7AF
monochromatic
#6B1F52 #9A2D76 #C73D9A #D56CB3 #E29CCB
Accessibility & contrast
On white
4.60
#C73D9A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.56
#C73D9A on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #C73D9A
4.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73D9A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73D9A | 1.00 | 4.60 | 4.56 | 4.60 |
| #FFFFFF | 4.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B669D
Deuteranopia (green-blind)
#757D97
Tritanopia (blue-blind)
#D43D66
Achromatopsia (no color)
#757575
Design tokens & code
CSS
--color: #c73d9a; /* rgb */ color: rgb(199, 61, 154); /* oklch */ color: oklch(58.9% 0.198 343.6);
Tailwind
colors: {
custom: {
50: '#dc7db8',
500: '#c73d9a',
950: '#000000',
},
}SCSS
$custom: #c73d9a; $custom-light: #dc7db8; $custom-dark: #000000;
JSON
{
"hex": "#c73d9a",
"rgb": {
"r": 199,
"g": 61,
"b": 154
},
"hsl": {
"h": 319.565,
"s": 55.2,
"l": 50.98
},
"oklch": {
"l": 0.58881,
"c": 0.19779,
"h": 343.6
},
"luminance": 0.17813
}Semantic roles & 50–950 ramp
primary
#C73D9A
secondary
#91CEA5
accent
#DF7A49
background
#FEF8FB
surface
#FCEFF6
border
#D5CAD0
text
#160B11
muted
#847C80