#C73D97#C73D97

#C73D97 is a mid, vivid pink. Relative luminance 0.177; OKLCH L 58.8% C 0.196 H 344.8°. Best body text is #FFFFFF at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#C73D97
RGB	rgb(199, 61, 151)
HSL	hsl(321, 55%, 51%)
HSV	hsv(321, 69%, 78%)
CMYK	cmyk(0%, 69.3%, 24.1%, 22%)
CIE-LAB	lab(49.15, 62.64, -19.34)
CIE-LCH	lch(49.15, 65.56, 342.84°)
OKLab	oklab(58.75% 0.1891 -0.0514)
OKLCH	oklch(58.75% 0.196 344.8)
XYZ	xyz(30.8090, 17.7171, 31.0694)
Luminance	0.1771 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73D97 #3DC76D

analogous

#B23DC7 #C73D97 #C73D52

triadic

#C73D97 #97C73D #3D97C7

tetradic

#C73D97 #C7B23D #3DC76D #3D52C7

square

#C73D97 #C7B23D #3DC76D #3D52C7

split-complementary

#C73D97 #52C73D #3DC7B2

monochromatic

#6B1F50 #9A2D74 #C73D97 #D56CB0 #E29CCA

Accessibility & contrast

On white

4.62

#C73D97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#C73D97 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #C73D97

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73D97	#FFFFFF	#000000	##FFFFFF
##C73D97	1.00	4.62	4.54	4.62
#FFFFFF	4.62	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C669A

Deuteranopia (green-blind)

#757D94

Tritanopia (blue-blind)

#D43B65

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #c73d97;
/* rgb */ color: rgb(199, 61, 151);
/* oklch */ color: oklch(58.8% 0.196 344.8);

Tailwind

colors: {
  custom: {
    50: '#dc7db5',
    500: '#c73d97',
    950: '#000000',
  },
}

SCSS

$custom: #c73d97;
$custom-light: #dc7db5;
$custom-dark: #000000;

JSON

{
  "hex": "#c73d97",
  "rgb": {
    "r": 199,
    "g": 61,
    "b": 151
  },
  "hsl": {
    "h": 320.87,
    "s": 55.2,
    "l": 50.98
  },
  "oklch": {
    "l": 0.58753,
    "c": 0.19599,
    "h": 344.8
  },
  "luminance": 0.17714
}

Semantic roles & 50–950 ramp

primary

#C73D97

secondary

#91CEA7

accent

#DF7D49

background

#FEF8FB

surface

#FCEFF6

border

#D5CAD0

text

#160B11

muted

#847C80

Preview Lab

Preview with #C73D97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →