#C73D74#C73D74

#C73D74 is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.5% C 0.179 H 0.2°. Best body text is #FFFFFF at 4.83:1 contrast (WCAG AA passes).

Color values

HEX	#C73D74
RGB	rgb(199, 61, 116)
HSL	hsl(336, 55%, 51%)
HSV	hsv(336, 69%, 78%)
CMYK	cmyk(0%, 69.3%, 41.7%, 22%)
CIE-LAB	lab(47.94, 58.59, -0.05)
CIE-LCH	lch(47.94, 58.59, 359.95°)
OKLab	oklab(57.46% 0.1795 0.0006)
OKLCH	oklch(57.46% 0.18 0.2)
XYZ	xyz(28.3763, 16.7441, 18.2572)
Luminance	0.1674 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73D74 #3DC790

analogous

#C73DB9 #C73D74 #C74B3D

triadic

#C73D74 #74C73D #3D74C7

tetradic

#C73D74 #B9C73D #3DC790 #4B3DC7

square

#C73D74 #B9C73D #3DC790 #4B3DC7

split-complementary

#C73D74 #3DC74B #3DB9C7

monochromatic

#6B1F3D #9A2D58 #C73D74 #D56C96 #E29CB8

Accessibility & contrast

On white

4.83

#C73D74 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#C73D74 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73D74

4.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73D74	#FFFFFF	#000000	##FFFFFF
##C73D74	1.00	4.83	4.35	4.83
#FFFFFF	4.83	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#596175

Deuteranopia (green-blind)

#7E7B71

Tritanopia (blue-blind)

#D72B54

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #c73d74;
/* rgb */ color: rgb(199, 61, 116);
/* oklch */ color: oklch(57.5% 0.179 0.2);

Tailwind

colors: {
  custom: {
    50: '#dd7c9b',
    500: '#c73d74',
    950: '#000000',
  },
}

SCSS

$custom: #c73d74;
$custom-light: #dd7c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#c73d74",
  "rgb": {
    "r": 199,
    "g": 61,
    "b": 116
  },
  "hsl": {
    "h": 336.087,
    "s": 55.2,
    "l": 50.98
  },
  "oklch": {
    "l": 0.57462,
    "c": 0.1795,
    "h": 0.2
  },
  "luminance": 0.16741
}

Semantic roles & 50–950 ramp

primary

#C73D74

secondary

#91CEB6

accent

#DFA349

background

#FEF8F9

surface

#FCEFF2

border

#D5CACC

text

#160A0E

muted

#847C7E

Preview Lab

Preview with #C73D74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →