#C73D64#C73D64

#C73D64 is a mid, vivid pink. Relative luminance 0.164; OKLCH L 57.0% C 0.175 H 7.7°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#C73D64
RGB	rgb(199, 61, 100)
HSL	hsl(343, 55%, 51%)
HSV	hsv(343, 69%, 78%)
CMYK	cmyk(0%, 69.3%, 49.7%, 22%)
CIE-LAB	lab(47.50, 57.10, 9.09)
CIE-LCH	lch(47.50, 57.81, 9.05°)
OKLab	oklab(57% 0.1738 0.0236)
OKLCH	oklch(57% 0.175 7.7)
XYZ	xyz(27.5245, 16.4033, 13.7709)
Luminance	0.1640 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73D64 #3DC7A0

analogous

#C73DA9 #C73D64 #C75B3D

triadic

#C73D64 #64C73D #3D64C7

tetradic

#C73D64 #A9C73D #3DC7A0 #5B3DC7

square

#C73D64 #A9C73D #3DC7A0 #5B3DC7

split-complementary

#C73D64 #3DC75B #3DA9C7

monochromatic

#6B1F34 #9A2D4C #C73D64 #D56C8A #E29CB0

Accessibility & contrast

On white

4.91

#C73D64 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#C73D64 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73D64

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73D64	#FFFFFF	#000000	##FFFFFF
##C73D64	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5F65

Deuteranopia (green-blind)

#817B61

Tritanopia (blue-blind)

#D9244D

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #c73d64;
/* rgb */ color: rgb(199, 61, 100);
/* oklch */ color: oklch(57.0% 0.175 7.7);

Tailwind

colors: {
  custom: {
    50: '#de7c8f',
    500: '#c73d64',
    950: '#000000',
  },
}

SCSS

$custom: #c73d64;
$custom-light: #de7c8f;
$custom-dark: #000000;

JSON

{
  "hex": "#c73d64",
  "rgb": {
    "r": 199,
    "g": 61,
    "b": 100
  },
  "hsl": {
    "h": 343.043,
    "s": 55.2,
    "l": 50.98
  },
  "oklch": {
    "l": 0.56996,
    "c": 0.17541,
    "h": 7.7
  },
  "luminance": 0.164
}

Semantic roles & 50–950 ramp

primary

#C73D64

secondary

#91CEBD

accent

#DFB449

background

#FEF7F8

surface

#FDEEF0

border

#D5C9CB

text

#160A0C

muted

#847C7D

Preview Lab

Preview with #C73D64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →