#C73D34#C73D34
#C73D34 is a mid, vivid red. Relative luminance 0.157; OKLCH L 56.1% C 0.176 H 27.9°. Best body text is #FFFFFF at 5.07:1 contrast (WCAG AA passes).
Color values
| HEX | #C73D34 |
|---|---|
| RGB | rgb(199, 61, 52) |
| HSL | hsl(4, 59%, 49%) |
| HSV | hsv(4, 74%, 78%) |
| CMYK | cmyk(0%, 69.3%, 73.9%, 22%) |
| CIE-LAB | lab(46.62, 54.01, 36.71) |
| CIE-LCH | lch(46.62, 65.31, 34.20°) |
| OKLab | oklab(56.06% 0.1556 0.0825) |
| OKLCH | oklch(56.06% 0.176 27.9) |
| XYZ | xyz(25.8447, 15.7314, 4.9237) |
| Luminance | 0.1573 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 2.92
Dull Red
#BB3F3F
ΔE00 4.16
Dark Coral
#CF524E
ΔE00 6.19
Faded Red
#D3494E
ΔE00 6.48
Crimson
#DC143C
ΔE00 6.68
Cherry (survey)
#CF0234
ΔE00 6.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73D34 #34BEC7
analogous
#C73475 #C73D34 #C78634
triadic
#C73D34 #34C73D #3D34C7
tetradic
#C73D34 #75C734 #34BEC7 #8634C7
square
#C73D34 #75C734 #34BEC7 #8634C7
split-complementary
#C73D34 #34C786 #3475C7
monochromatic
#661F1B #962E27 #C73D34 #D66962 #E39893
Accessibility & contrast
On white
5.07
#C73D34 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.15
#C73D34 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73D34
5.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73D34 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73D34 | 1.00 | 5.07 | 4.15 | 5.07 |
| #FFFFFF | 5.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#655B32
Deuteranopia (green-blind)
#877A2F
Tritanopia (blue-blind)
#DB0C3C
Achromatopsia (no color)
#6E6E6E
Design tokens & code
CSS
--color: #c73d34; /* rgb */ color: rgb(199, 61, 52); /* oklch */ color: oklch(56.1% 0.176 27.9);
Tailwind
colors: {
custom: {
50: '#e07b6c',
500: '#c73d34',
950: '#000000',
},
}SCSS
$custom: #c73d34; $custom-light: #e07b6c; $custom-dark: #000000;
JSON
{
"hex": "#c73d34",
"rgb": {
"r": 199,
"g": 61,
"b": 52
},
"hsl": {
"h": 3.673,
"s": 58.566,
"l": 49.216
},
"oklch": {
"l": 0.56057,
"c": 0.17617,
"h": 27.9
},
"luminance": 0.15728
}Semantic roles & 50–950 ramp
primary
#C73D34
secondary
#89C9CE
accent
#D8E246
background
#FFF7F6
surface
#FEEEEB
border
#D6C9C6
text
#170A07
muted
#857C7A