#C73B4D#C73B4D

#C73B4D is a mid, vivid red. Relative luminance 0.158; OKLCH L 56.3% C 0.176 H 17.7°. Best body text is #FFFFFF at 5.05:1 contrast (WCAG AA passes).

Color values

HEX	#C73B4D
RGB	rgb(199, 59, 77)
HSL	hsl(352, 56%, 51%)
HSV	hsv(352, 70%, 78%)
CMYK	cmyk(0%, 70.4%, 61.3%, 22%)
CIE-LAB	lab(46.72, 56.11, 22.07)
CIE-LCH	lch(46.72, 60.30, 21.47°)
OKLab	oklab(56.26% 0.1674 0.0536)
OKLCH	oklch(56.26% 0.176 17.7)
XYZ	xyz(26.4594, 15.8096, 8.6780)
Luminance	0.1581 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73B4D #3BC7B5

analogous

#C73B93 #C73B4D #C76F3B

triadic

#C73B4D #4DC73B #3B4DC7

tetradic

#C73B4D #93C73B #3BC7B5 #6F3BC7

square

#C73B4D #93C73B #3BC7B5 #6F3BC7

split-complementary

#C73B4D #3BC76F #3B93C7

monochromatic

#691E28 #992C3A #C73B4D #D56B78 #E29AA3

Accessibility & contrast

On white

5.05

#C73B4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.16

#C73B4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73B4D

5.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73B4D	#FFFFFF	#000000	##FFFFFF
##C73B4D	1.00	5.05	4.16	5.05
#FFFFFF	5.05	1.00	21.00	1.00
#000000	4.16	21.00	1.00	21.00
##FFFFFF	5.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605C4D

Deuteranopia (green-blind)

#847949

Tritanopia (blue-blind)

#DA1443

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #c73b4d;
/* rgb */ color: rgb(199, 59, 77);
/* oklch */ color: oklch(56.3% 0.176 17.7);

Tailwind

colors: {
  custom: {
    50: '#df7a7e',
    500: '#c73b4d',
    950: '#000000',
  },
}

SCSS

$custom: #c73b4d;
$custom-light: #df7a7e;
$custom-dark: #000000;

JSON

{
  "hex": "#c73b4d",
  "rgb": {
    "r": 199,
    "g": 59,
    "b": 77
  },
  "hsl": {
    "h": 352.286,
    "s": 55.556,
    "l": 50.588
  },
  "oklch": {
    "l": 0.56257,
    "c": 0.17572,
    "h": 17.7
  },
  "luminance": 0.15806
}

Semantic roles & 50–950 ramp

primary

#C73B4D

secondary

#90CEC6

accent

#DFCC49

background

#FEF7F7

surface

#FDEEEE

border

#D5C9C9

text

#170A0A

muted

#857C7C

Preview Lab

Preview with #C73B4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →