#C73998#C73998

#C73998 is a mid, highly saturated pink. Relative luminance 0.173; OKLCH L 58.4% C 0.201 H 344.1°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#C73998
RGB	rgb(199, 57, 152)
HSL	hsl(320, 56%, 50%)
HSV	hsv(320, 71%, 78%)
CMYK	cmyk(0%, 71.4%, 23.6%, 22%)
CIE-LAB	lab(48.68, 64.19, -20.65)
CIE-LCH	lch(48.68, 67.44, 342.16°)
OKLab	oklab(58.43% 0.1937 -0.0551)
OKLCH	oklch(58.43% 0.201 344.1)
XYZ	xyz(30.6850, 17.3386, 31.4304)
Luminance	0.1734 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73998 #39C768

analogous

#AF39C7 #C73998 #C73951

triadic

#C73998 #98C739 #3998C7

tetradic

#C73998 #C7AF39 #39C768 #3951C7

square

#C73998 #C7AF39 #39C768 #3951C7

split-complementary

#C73998 #51C739 #39C7AF

monochromatic

#681D4F #982B74 #C73998 #D469B1 #E298CA

Accessibility & contrast

On white

4.70

#C73998 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#C73998 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73998

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73998	#FFFFFF	#000000	##FFFFFF
##C73998	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49649B

Deuteranopia (green-blind)

#747C95

Tritanopia (blue-blind)

#D43864

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #c73998;
/* rgb */ color: rgb(199, 57, 152);
/* oklch */ color: oklch(58.4% 0.201 344.1);

Tailwind

colors: {
  custom: {
    50: '#dc7bb6',
    500: '#c73998',
    950: '#000000',
  },
}

SCSS

$custom: #c73998;
$custom-light: #dc7bb6;
$custom-dark: #000000;

JSON

{
  "hex": "#c73998",
  "rgb": {
    "r": 199,
    "g": 57,
    "b": 152
  },
  "hsl": {
    "h": 319.859,
    "s": 55.906,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58425,
    "c": 0.20137,
    "h": 344.1
  },
  "luminance": 0.17335
}

Semantic roles & 50–950 ramp

primary

#C73998

secondary

#8ECEA3

accent

#DF7A49

background

#FEF8FB

surface

#FCEFF6

border

#D5CAD0

text

#160A11

muted

#847C80

Preview Lab

Preview with #C73998

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →