#C73994#C73994

#C73994 is a mid, vivid pink. Relative luminance 0.172; OKLCH L 58.3% C 0.199 H 345.7°. Best body text is #FFFFFF at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#C73994
RGB	rgb(199, 57, 148)
HSL	hsl(322, 56%, 50%)
HSV	hsv(322, 71%, 78%)
CMYK	cmyk(0%, 71.4%, 25.6%, 22%)
CIE-LAB	lab(48.52, 63.68, -18.51)
CIE-LCH	lch(48.52, 66.32, 343.79°)
OKLab	oklab(58.26% 0.1929 -0.0491)
OKLCH	oklch(58.26% 0.199 345.7)
XYZ	xyz(30.3629, 17.2097, 29.7340)
Luminance	0.1721 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73994 #39C76C

analogous

#B339C7 #C73994 #C7394D

triadic

#C73994 #94C739 #3994C7

tetradic

#C73994 #C7B339 #39C76C #394DC7

square

#C73994 #C7B339 #39C76C #394DC7

split-complementary

#C73994 #4DC739 #39C7B3

monochromatic

#681D4D #982B71 #C73994 #D469AE #E298C8

Accessibility & contrast

On white

4.73

#C73994 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.44

#C73994 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73994

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73994	#FFFFFF	#000000	##FFFFFF
##C73994	1.00	4.73	4.44	4.73
#FFFFFF	4.73	1.00	21.00	1.00
#000000	4.44	21.00	1.00	21.00
##FFFFFF	4.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6497

Deuteranopia (green-blind)

#757C91

Tritanopia (blue-blind)

#D43662

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #c73994;
/* rgb */ color: rgb(199, 57, 148);
/* oklch */ color: oklch(58.3% 0.199 345.7);

Tailwind

colors: {
  custom: {
    50: '#dc7bb3',
    500: '#c73994',
    950: '#000000',
  },
}

SCSS

$custom: #c73994;
$custom-light: #dc7bb3;
$custom-dark: #000000;

JSON

{
  "hex": "#c73994",
  "rgb": {
    "r": 199,
    "g": 57,
    "b": 148
  },
  "hsl": {
    "h": 321.549,
    "s": 55.906,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58256,
    "c": 0.19903,
    "h": 345.7
  },
  "luminance": 0.17206
}

Semantic roles & 50–950 ramp

primary

#C73994

secondary

#8ECEA5

accent

#DF7F49

background

#FEF8FB

surface

#FCEFF6

border

#D5CAD0

text

#160A11

muted

#847C80

Preview Lab

Preview with #C73994

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →