#C73978#C73978

#C73978 is a mid, vivid pink. Relative luminance 0.164; OKLCH L 57.2% C 0.186 H 357.7°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#C73978
RGB	rgb(199, 57, 120)
HSL	hsl(333, 56%, 50%)
HSV	hsv(333, 71%, 78%)
CMYK	cmyk(0%, 71.4%, 39.7%, 22%)
CIE-LAB	lab(47.53, 60.46, -3.08)
CIE-LCH	lch(47.53, 60.54, 357.08°)
OKLab	oklab(57.2% 0.1855 -0.0073)
OKLCH	oklch(57.2% 0.186 357.7)
XYZ	xyz(28.4084, 16.4279, 19.4406)
Luminance	0.1642 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73978 #39C788

analogous

#C739BF #C73978 #C74139

triadic

#C73978 #78C739 #3978C7

tetradic

#C73978 #BFC739 #39C788 #4139C7

square

#C73978 #BFC739 #39C788 #4139C7

split-complementary

#C73978 #39C741 #39BFC7

monochromatic

#681D3F #982B5B #C73978 #D46999 #E298B9

Accessibility & contrast

On white

4.90

#C73978 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#C73978 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73978

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73978	#FFFFFF	#000000	##FFFFFF
##C73978	1.00	4.90	4.28	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#55607A

Deuteranopia (green-blind)

#7C7B75

Tritanopia (blue-blind)

#D72854

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #c73978;
/* rgb */ color: rgb(199, 57, 120);
/* oklch */ color: oklch(57.2% 0.186 357.7);

Tailwind

colors: {
  custom: {
    50: '#dd7b9e',
    500: '#c73978',
    950: '#000000',
  },
}

SCSS

$custom: #c73978;
$custom-light: #dd7b9e;
$custom-dark: #000000;

JSON

{
  "hex": "#c73978",
  "rgb": {
    "r": 199,
    "g": 57,
    "b": 120
  },
  "hsl": {
    "h": 333.38,
    "s": 55.906,
    "l": 50.196
  },
  "oklch": {
    "l": 0.57204,
    "c": 0.18561,
    "h": 357.7
  },
  "luminance": 0.16424
}

Semantic roles & 50–950 ramp

primary

#C73978

secondary

#8ECEB1

accent

#DF9C49

background

#FEF7F9

surface

#FCEEF2

border

#D5C9CC

text

#160A0E

muted

#847C7E

Preview Lab

Preview with #C73978

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →