#C73931#C73931
#C73931 is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.6% C 0.180 H 27.8°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).
Color values
| HEX | #C73931 |
|---|---|
| RGB | rgb(199, 57, 49) |
| HSL | hsl(3, 60%, 49%) |
| HSV | hsv(3, 75%, 78%) |
| CMYK | cmyk(0%, 71.4%, 75.4%, 22%) |
| CIE-LAB | lab(46.03, 55.40, 37.75) |
| CIE-LCH | lch(46.03, 67.04, 34.27°) |
| OKLab | oklab(55.61% 0.1594 0.0841) |
| OKLCH | oklch(55.61% 0.18 27.8) |
| XYZ | xyz(25.5736, 15.2940, 4.5106) |
| Luminance | 0.1529 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.32
Dull Red
#BB3F3F
ΔE00 4.28
Firebrick
#B22222
ΔE00 6.32
Scarlet
#BE0119
ΔE00 6.38
Cherry (survey)
#CF0234
ΔE00 6.47
Crimson
#DC143C
ΔE00 6.63
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73931 #31BFC7
analogous
#C73174 #C73931 #C78431
triadic
#C73931 #31C739 #3931C7
tetradic
#C73931 #74C731 #31BFC7 #8431C7
square
#C73931 #74C731 #31BFC7 #8431C7
split-complementary
#C73931 #31C784 #3174C7
monochromatic
#651D19 #962B25 #C73931 #D7645E #E3938F
Accessibility & contrast
On white
5.17
#C73931 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.06
#C73931 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73931
5.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73931 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73931 | 1.00 | 5.17 | 4.06 | 5.17 |
| #FFFFFF | 5.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#63592F
Deuteranopia (green-blind)
#86782C
Tritanopia (blue-blind)
#DB0039
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #c73931; /* rgb */ color: rgb(199, 57, 49); /* oklch */ color: oklch(55.6% 0.180 27.8);
Tailwind
colors: {
custom: {
50: '#e1796a',
500: '#c73931',
950: '#000000',
},
}SCSS
$custom: #c73931; $custom-light: #e1796a; $custom-dark: #000000;
JSON
{
"hex": "#c73931",
"rgb": {
"r": 199,
"g": 57,
"b": 49
},
"hsl": {
"h": 3.2,
"s": 60.484,
"l": 48.627
},
"oklch": {
"l": 0.55608,
"c": 0.18021,
"h": 27.8
},
"luminance": 0.1529
}Semantic roles & 50–950 ramp
primary
#C73931
secondary
#86CACE
accent
#DBE444
background
#FFF7F6
surface
#FEEEEB
border
#D6C9C6
text
#170A06
muted
#857C7A