#C73774#C73774

#C73774 is a mid, vivid pink. Relative luminance 0.161; OKLCH L 56.9% C 0.186 H 359.3°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#C73774
RGB	rgb(199, 55, 116)
HSL	hsl(335, 57%, 50%)
HSV	hsv(335, 72%, 78%)
CMYK	cmyk(0%, 72.4%, 41.7%, 22%)
CIE-LAB	lab(47.16, 60.76, -1.19)
CIE-LCH	lch(47.16, 60.77, 358.88°)
OKLab	oklab(56.89% 0.1864 -0.0024)
OKLCH	oklch(56.89% 0.186 359.3)
XYZ	xyz(28.0738, 16.1390, 18.1564)
Luminance	0.1613 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73774 #37C78A

analogous

#C737BC #C73774 #C74237

triadic

#C73774 #74C737 #3774C7

tetradic

#C73774 #BCC737 #37C78A #4237C7

square

#C73774 #BCC737 #37C78A #4237C7

split-complementary

#C73774 #37C742 #37BCC7

monochromatic

#671C3C #972A58 #C73774 #D56695 #E296B6

Accessibility & contrast

On white

4.97

#C73774 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.23

#C73774 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73774

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73774	#FFFFFF	#000000	##FFFFFF
##C73774	1.00	4.97	4.23	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.23	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555E76

Deuteranopia (green-blind)

#7C7A71

Tritanopia (blue-blind)

#D72351

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #c73774;
/* rgb */ color: rgb(199, 55, 116);
/* oklch */ color: oklch(56.9% 0.186 359.3);

Tailwind

colors: {
  custom: {
    50: '#dd7a9b',
    500: '#c73774',
    950: '#000000',
  },
}

SCSS

$custom: #c73774;
$custom-light: #dd7a9b;
$custom-dark: #000000;

JSON

{
  "hex": "#c73774",
  "rgb": {
    "r": 199,
    "g": 55,
    "b": 116
  },
  "hsl": {
    "h": 334.583,
    "s": 56.693,
    "l": 49.804
  },
  "oklch": {
    "l": 0.56887,
    "c": 0.18643,
    "h": 359.3
  },
  "luminance": 0.16135
}

Semantic roles & 50–950 ramp

primary

#C73774

secondary

#8CCDB2

accent

#E0A048

background

#FEF7F9

surface

#FCEEF2

border

#D5C9CC

text

#160A0E

muted

#847C7E

Preview Lab

Preview with #C73774

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →