#C73774#C73774

#C73774 is a mid, vivid pink. Relative luminance 0.161; OKLCH L 56.9% C 0.186 H 359.3°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX#C73774
RGBrgb(199, 55, 116)
HSLhsl(335, 57%, 50%)
HSVhsv(335, 72%, 78%)
CMYKcmyk(0%, 72.4%, 41.7%, 22%)
CIE-LABlab(47.16, 60.76, -1.19)
CIE-LCHlch(47.16, 60.77, 358.88°)
OKLaboklab(56.89% 0.1864 -0.0024)
OKLCHoklch(56.89% 0.186 359.3)
XYZxyz(28.0738, 16.1390, 18.1564)
Luminance0.1613 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#C73774 #37C78A
analogous
#C737BC #C73774 #C74237
triadic
#C73774 #74C737 #3774C7
tetradic
#C73774 #BCC737 #37C78A #4237C7
square
#C73774 #BCC737 #37C78A #4237C7
split-complementary
#C73774 #37C742 #37BCC7
monochromatic
#671C3C #972A58 #C73774 #D56695 #E296B6

Accessibility & contrast

On white

4.97
#C73774 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.23
#C73774 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73774
4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##C73774#FFFFFF#000000##FFFFFF
##C737741.004.974.234.97
#FFFFFF4.971.0021.001.00
#0000004.2321.001.0021.00
##FFFFFF4.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#555E76
Deuteranopia (green-blind)
#7C7A71
Tritanopia (blue-blind)
#D72351
Achromatopsia (no color)
#707070

Design tokens & code

CSS
--color: #c73774;
/* rgb */ color: rgb(199, 55, 116);
/* oklch */ color: oklch(56.9% 0.186 359.3);
Tailwind
colors: {
  custom: {
    50: '#dd7a9b',
    500: '#c73774',
    950: '#000000',
  },
}
SCSS
$custom: #c73774;
$custom-light: #dd7a9b;
$custom-dark: #000000;
JSON
{
  "hex": "#c73774",
  "rgb": {
    "r": 199,
    "g": 55,
    "b": 116
  },
  "hsl": {
    "h": 334.583,
    "s": 56.693,
    "l": 49.804
  },
  "oklch": {
    "l": 0.56887,
    "c": 0.18643,
    "h": 359.3
  },
  "luminance": 0.16135
}

Semantic roles & 50–950 ramp

primary
#C73774
secondary
#8CCDB2
accent
#E0A048
background
#FEF7F9
surface
#FCEEF2
border
#D5C9CC
text
#160A0E
muted
#847C7E

Preview Lab

Preview with #C73774

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#C73774 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva