#C73737#C73737
#C73737 is a mid, vivid red. Relative luminance 0.151; OKLCH L 55.5% C 0.181 H 25.3°. Best body text is #FFFFFF at 5.21:1 contrast (WCAG AA passes).
Color values
| HEX | #C73737 |
|---|---|
| RGB | rgb(199, 55, 55) |
| HSL | hsl(0, 57%, 50%) |
| HSV | hsv(0, 72%, 78%) |
| CMYK | cmyk(0%, 72.4%, 72.4%, 22%) |
| CIE-LAB | lab(45.84, 56.38, 34.11) |
| CIE-LCH | lch(45.84, 65.90, 31.18°) |
| OKLab | oklab(55.49% 0.1637 0.0775) |
| OKLCH | oklch(55.49% 0.181 25.3) |
| XYZ | xyz(25.6119, 15.1542, 5.1901) |
| Luminance | 0.1515 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 2.04
Dull Red
#BB3F3F
ΔE00 2.81
Cherry (survey)
#CF0234
ΔE00 4.82
Crimson
#DC143C
ΔE00 4.99
Cardinal
#C41E3A
ΔE00 5.29
Faded Red
#D3494E
ΔE00 5.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73737 #37C7C7
analogous
#C7377F #C73737 #C77F37
triadic
#C73737 #37C737 #3737C7
tetradic
#C73737 #7FC737 #37C7C7 #7F37C7
square
#C73737 #7FC737 #37C7C7 #7F37C7
split-complementary
#C73737 #37C77F #377FC7
monochromatic
#671C1C #972A2A #C73737 #D56666 #E29696
Accessibility & contrast
On white
5.21
#C73737 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.03
#C73737 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73737
5.21:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73737 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73737 | 1.00 | 5.21 | 4.03 | 5.21 |
| #FFFFFF | 5.21 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.21 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615935
Deuteranopia (green-blind)
#857832
Tritanopia (blue-blind)
#DB0039
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #c73737; /* rgb */ color: rgb(199, 55, 55); /* oklch */ color: oklch(55.5% 0.181 25.3);
Tailwind
colors: {
custom: {
50: '#e1786e',
500: '#c73737',
950: '#000000',
},
}SCSS
$custom: #c73737; $custom-light: #e1786e; $custom-dark: #000000;
JSON
{
"hex": "#c73737",
"rgb": {
"r": 199,
"g": 55,
"b": 55
},
"hsl": {
"h": 0,
"s": 56.693,
"l": 49.804
},
"oklch": {
"l": 0.5549,
"c": 0.18115,
"h": 25.3
},
"luminance": 0.1515
}Semantic roles & 50–950 ramp
primary
#C73737
secondary
#8CCDCD
accent
#E0E048
background
#FFF7F6
surface
#FEEEEC
border
#D6C9C7
text
#170A07
muted
#857C7A