#C73735#C73735
#C73735 is a mid, vivid red. Relative luminance 0.151; OKLCH L 55.5% C 0.181 H 26.0°. Best body text is #FFFFFF at 5.22:1 contrast (WCAG AA passes).
Color values
| HEX | #C73735 |
|---|---|
| RGB | rgb(199, 55, 53) |
| HSL | hsl(1, 58%, 49%) |
| HSV | hsv(1, 73%, 78%) |
| CMYK | cmyk(0%, 72.4%, 73.4%, 22%) |
| CIE-LAB | lab(45.82, 56.29, 35.24) |
| CIE-LCH | lch(45.82, 66.41, 32.05°) |
| OKLab | oklab(55.46% 0.163 0.0796) |
| OKLCH | oklch(55.46% 0.181 26) |
| XYZ | xyz(25.5649, 15.1354, 4.9428) |
| Luminance | 0.1513 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 2.37
Dull Red
#BB3F3F
ΔE00 3.18
Cherry (survey)
#CF0234
ΔE00 5.19
Crimson
#DC143C
ΔE00 5.40
Cardinal
#C41E3A
ΔE00 5.75
Faded Red
#D3494E
ΔE00 6.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73735 #35C5C7
analogous
#C7357C #C73735 #C78035
triadic
#C73735 #35C737 #3735C7
tetradic
#C73735 #7CC735 #35C5C7 #8035C7
square
#C73735 #7CC735 #35C5C7 #8035C7
split-complementary
#C73735 #35C780 #357CC7
monochromatic
#661C1B #972A28 #C73735 #D66564 #E29594
Accessibility & contrast
On white
5.22
#C73735 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.03
#C73735 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73735
5.22:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73735 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73735 | 1.00 | 5.22 | 4.03 | 5.22 |
| #FFFFFF | 5.22 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.22 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615933
Deuteranopia (green-blind)
#857830
Tritanopia (blue-blind)
#DB0038
Achromatopsia (no color)
#6C6C6C
Design tokens & code
CSS
--color: #c73735; /* rgb */ color: rgb(199, 55, 53); /* oklch */ color: oklch(55.5% 0.181 26.0);
Tailwind
colors: {
custom: {
50: '#e1786d',
500: '#c73735',
950: '#000000',
},
}SCSS
$custom: #c73735; $custom-light: #e1786d; $custom-dark: #000000;
JSON
{
"hex": "#c73735",
"rgb": {
"r": 199,
"g": 55,
"b": 53
},
"hsl": {
"h": 0.822,
"s": 57.937,
"l": 49.412
},
"oklch": {
"l": 0.55462,
"c": 0.1814,
"h": 26
},
"luminance": 0.15132
}Semantic roles & 50–950 ramp
primary
#C73735
secondary
#8ACDCE
accent
#DFE147
background
#FFF7F6
surface
#FEEEEB
border
#D6C9C6
text
#170A07
muted
#857C7A