#C73697#C73697

#C73697 is a mid, highly saturated pink. Relative luminance 0.170; OKLCH L 58.1% C 0.204 H 344.3°. Best body text is #FFFFFF at 4.77:1 contrast (WCAG AA passes).

Color values

HEX#C73697
RGBrgb(199, 54, 151)
HSLhsl(320, 57%, 50%)
HSVhsv(320, 73%, 78%)
CMYKcmyk(0%, 72.9%, 24.1%, 22%)
CIE-LABlab(48.28, 65.08, -20.67)
CIE-LCHlch(48.28, 68.29, 342.38°)
OKLaboklab(58.12% 0.1966 -0.0551)
OKLCHoklch(58.12% 0.204 344.3)
XYZxyz(30.4595, 17.0180, 30.9529)
Luminance0.1701 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#C73697 #36C766
analogous
#AF36C7 #C73697 #C7364F
triadic
#C73697 #97C736 #3697C7
tetradic
#C73697 #C7AF36 #36C766 #364FC7
square
#C73697 #C7AF36 #36C766 #364FC7
split-complementary
#C73697 #4FC736 #36C7AF
monochromatic
#671C4E #972972 #C73697 #D565B0 #E295C9

Accessibility & contrast

On white

4.77
#C73697 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.40
#C73697 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C73697
4.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##C73697#FFFFFF#000000##FFFFFF
##C736971.004.774.404.77
#FFFFFF4.771.0021.001.00
#0000004.4021.001.0021.00
##FFFFFF4.771.0021.001.00

Color blindness preview

Protanopia (red-blind)
#47639A
Deuteranopia (green-blind)
#737B94
Tritanopia (blue-blind)
#D43562
Achromatopsia (no color)
#737373

Design tokens & code

CSS
--color: #c73697;
/* rgb */ color: rgb(199, 54, 151);
/* oklch */ color: oklch(58.1% 0.204 344.3);
Tailwind
colors: {
  custom: {
    50: '#dc7ab5',
    500: '#c73697',
    950: '#000000',
  },
}
SCSS
$custom: #c73697;
$custom-light: #dc7ab5;
$custom-dark: #000000;
JSON
{
  "hex": "#c73697",
  "rgb": {
    "r": 199,
    "g": 54,
    "b": 151
  },
  "hsl": {
    "h": 319.862,
    "s": 57.312,
    "l": 49.608
  },
  "oklch": {
    "l": 0.5812,
    "c": 0.20421,
    "h": 344.3
  },
  "luminance": 0.17015
}

Semantic roles & 50–950 ramp

primary
#C73697
secondary
#8BCEA1
accent
#E17A47
background
#FEF7FB
surface
#FCEEF6
border
#D5C9D0
text
#160A11
muted
#847C80

Preview Lab

Preview with #C73697

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#C73697 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva