#C73651#C73651
#C73651 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.9% C 0.181 H 14.9°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).
Color values
| HEX | #C73651 |
|---|---|
| RGB | rgb(199, 54, 81) |
| HSL | hsl(349, 57%, 50%) |
| HSV | hsv(349, 73%, 78%) |
| CMYK | cmyk(0%, 72.9%, 59.3%, 22%) |
| CIE-LAB | lab(46.15, 58.19, 18.87) |
| CIE-LCH | lch(46.15, 61.17, 17.97°) |
| OKLab | oklab(55.85% 0.1747 0.0464) |
| OKLCH | oklch(55.85% 0.181 14.9) |
| XYZ | xyz(26.3602, 15.3783, 9.3633) |
| Luminance | 0.1537 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick
#D5174E
ΔE00 2.95
Ruby
#CA0147
ΔE00 4.20
Dusty Red
#B9484E
ΔE00 4.45
Dark Rose
#B5485D
ΔE00 4.72
Cardinal
#C41E3A
ΔE00 5.36
Deep Rose
#C74767
ΔE00 5.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73651 #36C7AC
analogous
#C73699 #C73651 #C76436
triadic
#C73651 #51C736 #3651C7
tetradic
#C73651 #99C736 #36C7AC #6436C7
square
#C73651 #99C736 #36C7AC #6436C7
split-complementary
#C73651 #36C764 #3699C7
monochromatic
#671C2A #97293D #C73651 #D5657A #E295A3
Accessibility & contrast
On white
5.15
#C73651 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.07
#C73651 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73651
5.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73651 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73651 | 1.00 | 5.15 | 4.07 | 5.15 |
| #FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D5A51
Deuteranopia (green-blind)
#82784D
Tritanopia (blue-blind)
#DA0641
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #c73651; /* rgb */ color: rgb(199, 54, 81); /* oklch */ color: oklch(55.9% 0.181 14.9);
Tailwind
colors: {
custom: {
50: '#df7881',
500: '#c73651',
950: '#000000',
},
}SCSS
$custom: #c73651; $custom-light: #df7881; $custom-dark: #000000;
JSON
{
"hex": "#c73651",
"rgb": {
"r": 199,
"g": 54,
"b": 81
},
"hsl": {
"h": 348.828,
"s": 57.312,
"l": 49.608
},
"oklch": {
"l": 0.55854,
"c": 0.18077,
"h": 14.9
},
"luminance": 0.15375
}Semantic roles & 50–950 ramp
primary
#C73651
secondary
#8BCEC1
accent
#E1C447
background
#FEF7F7
surface
#FDEEEE
border
#D5C9C9
text
#170A0A
muted
#857C7C