#C73551#C73551
#C73551 is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.8% C 0.182 H 14.7°. Best body text is #FFFFFF at 5.18:1 contrast (WCAG AA passes).
Color values
| HEX | #C73551 |
|---|---|
| RGB | rgb(199, 53, 81) |
| HSL | hsl(348, 58%, 49%) |
| HSV | hsv(348, 73%, 78%) |
| CMYK | cmyk(0%, 73.4%, 59.3%, 22%) |
| CIE-LAB | lab(46.02, 58.53, 18.71) |
| CIE-LCH | lch(46.02, 61.45, 17.72°) |
| OKLab | oklab(55.76% 0.1758 0.046) |
| OKLCH | oklch(55.76% 0.182 14.7) |
| XYZ | xyz(26.3141, 15.2862, 9.3479) |
| Luminance | 0.1528 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick
#D5174E
ΔE00 2.85
Ruby
#CA0147
ΔE00 4.04
Dusty Red
#B9484E
ΔE00 4.61
Dark Rose
#B5485D
ΔE00 4.72
Cardinal
#C41E3A
ΔE00 5.37
Deep Rose
#C74767
ΔE00 5.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73551 #35C7AB
analogous
#C7359A #C73551 #C76235
triadic
#C73551 #51C735 #3551C7
tetradic
#C73551 #9AC735 #35C7AB #6235C7
square
#C73551 #9AC735 #35C7AB #6235C7
split-complementary
#C73551 #35C762 #359AC7
monochromatic
#661B2A #97283D #C73551 #D66479 #E294A3
Accessibility & contrast
On white
5.18
#C73551 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.06
#C73551 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73551
5.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73551 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73551 | 1.00 | 5.18 | 4.06 | 5.18 |
| #FFFFFF | 5.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C5A51
Deuteranopia (green-blind)
#82784D
Tritanopia (blue-blind)
#DA0241
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #c73551; /* rgb */ color: rgb(199, 53, 81); /* oklch */ color: oklch(55.8% 0.182 14.7);
Tailwind
colors: {
custom: {
50: '#df7881',
500: '#c73551',
950: '#000000',
},
}SCSS
$custom: #c73551; $custom-light: #df7881; $custom-dark: #000000;
JSON
{
"hex": "#c73551",
"rgb": {
"r": 199,
"g": 53,
"b": 81
},
"hsl": {
"h": 348.493,
"s": 57.937,
"l": 49.412
},
"oklch": {
"l": 0.55762,
"c": 0.18174,
"h": 14.7
},
"luminance": 0.15282
}Semantic roles & 50–950 ramp
primary
#C73551
secondary
#8ACEC1
accent
#E1C447
background
#FEF7F7
surface
#FDEEEE
border
#D5C9C9
text
#170A0A
muted
#857C7C