#C73545#C73545
#C73545 is a mid, vivid red. Relative luminance 0.151; OKLCH L 55.5% C 0.182 H 19.7°. Best body text is #FFFFFF at 5.22:1 contrast (WCAG AA passes).
Color values
| HEX | #C73545 |
|---|---|
| RGB | rgb(199, 53, 69) |
| HSL | hsl(353, 58%, 49%) |
| HSV | hsv(353, 73%, 78%) |
| CMYK | cmyk(0%, 73.4%, 65.3%, 22%) |
| CIE-LAB | lab(45.80, 57.79, 25.74) |
| CIE-LCH | lch(45.80, 63.26, 24.01°) |
| OKLab | oklab(55.52% 0.1712 0.0611) |
| OKLCH | oklch(55.52% 0.182 19.7) |
| XYZ | xyz(25.9032, 15.1218, 7.1839) |
| Luminance | 0.1512 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.23
Dull Red
#BB3F3F
ΔE00 3.59
Dusty Red
#B9484E
ΔE00 3.63
Crimson
#DC143C
ΔE00 3.92
Reddish
#C44240
ΔE00 4.03
Cherry (survey)
#CF0234
ΔE00 4.10
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73545 #35C7B7
analogous
#C7358E #C73545 #C76E35
triadic
#C73545 #45C735 #3545C7
tetradic
#C73545 #8EC735 #35C7B7 #6E35C7
square
#C73545 #8EC735 #35C7B7 #6E35C7
split-complementary
#C73545 #35C76E #358EC7
monochromatic
#661B23 #972834 #C73545 #D66470 #E2949D
Accessibility & contrast
On white
5.22
#C73545 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.02
#C73545 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73545
5.22:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73545 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73545 | 1.00 | 5.22 | 4.02 | 5.22 |
| #FFFFFF | 5.22 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.22 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5945
Deuteranopia (green-blind)
#837841
Tritanopia (blue-blind)
#DA003C
Achromatopsia (no color)
#6C6C6C
Design tokens & code
CSS
--color: #c73545; /* rgb */ color: rgb(199, 53, 69); /* oklch */ color: oklch(55.5% 0.182 19.7);
Tailwind
colors: {
custom: {
50: '#e07778',
500: '#c73545',
950: '#000000',
},
}SCSS
$custom: #c73545; $custom-light: #e07778; $custom-dark: #000000;
JSON
{
"hex": "#c73545",
"rgb": {
"r": 199,
"g": 53,
"b": 69
},
"hsl": {
"h": 353.425,
"s": 57.937,
"l": 49.412
},
"oklch": {
"l": 0.55524,
"c": 0.18175,
"h": 19.7
},
"luminance": 0.15118
}Semantic roles & 50–950 ramp
primary
#C73545
secondary
#8ACEC6
accent
#E1D047
background
#FEF7F7
surface
#FDEEED
border
#D5C9C8
text
#170A09
muted
#857C7B