#C73432#C73432
#C73432 is a mid, vivid red. Relative luminance 0.148; OKLCH L 55.1% C 0.184 H 26.3°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).
Color values
| HEX | #C73432 |
|---|---|
| RGB | rgb(199, 52, 50) |
| HSL | hsl(1, 60%, 49%) |
| HSV | hsv(1, 75%, 78%) |
| CMYK | cmyk(0%, 73.9%, 74.9%, 22%) |
| CIE-LAB | lab(45.40, 57.22, 36.49) |
| CIE-LCH | lch(45.40, 67.86, 32.53°) |
| OKLab | oklab(55.14% 0.1653 0.0816) |
| OKLCH | oklch(55.14% 0.184 26.3) |
| XYZ | xyz(25.3598, 14.8323, 4.5446) |
| Luminance | 0.1483 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 2.98
Dull Red
#BB3F3F
ΔE00 3.57
Cherry (survey)
#CF0234
ΔE00 5.17
Crimson
#DC143C
ΔE00 5.63
Firebrick
#B22222
ΔE00 5.79
Cardinal
#C41E3A
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73432 #32C5C7
analogous
#C7327B #C73432 #C77F32
triadic
#C73432 #32C734 #3432C7
tetradic
#C73432 #7BC732 #32C5C7 #7F32C7
square
#C73432 #7BC732 #32C5C7 #7F32C7
split-complementary
#C73432 #32C77F #327BC7
monochromatic
#651A19 #962726 #C73432 #D7615F #E39190
Accessibility & contrast
On white
5.30
#C73432 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.97
#C73432 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73432
5.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73432 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73432 | 1.00 | 5.30 | 3.97 | 5.30 |
| #FFFFFF | 5.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#605730
Deuteranopia (green-blind)
#84772C
Tritanopia (blue-blind)
#DB0035
Achromatopsia (no color)
#6B6B6B
Design tokens & code
CSS
--color: #c73432; /* rgb */ color: rgb(199, 52, 50); /* oklch */ color: oklch(55.1% 0.184 26.3);
Tailwind
colors: {
custom: {
50: '#e1776a',
500: '#c73432',
950: '#000000',
},
}SCSS
$custom: #c73432; $custom-light: #e1776a; $custom-dark: #000000;
JSON
{
"hex": "#c73432",
"rgb": {
"r": 199,
"g": 52,
"b": 50
},
"hsl": {
"h": 0.805,
"s": 59.839,
"l": 48.824
},
"oklch": {
"l": 0.55141,
"c": 0.18436,
"h": 26.3
},
"luminance": 0.14828
}Semantic roles & 50–950 ramp
primary
#C73432
secondary
#87CDCE
accent
#E1E345
background
#FFF7F6
surface
#FEEEEB
border
#D6C9C6
text
#170906
muted
#857B7A