#C73031#C73031
#C73031 is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.8% C 0.188 H 25.7°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).
Color values
| HEX | #C73031 |
|---|---|
| RGB | rgb(199, 48, 49) |
| HSL | hsl(360, 61%, 48%) |
| HSV | hsv(360, 76%, 78%) |
| CMYK | cmyk(0%, 75.9%, 75.4%, 22%) |
| CIE-LAB | lab(44.92, 58.50, 36.52) |
| CIE-LCH | lch(44.92, 68.97, 31.98°) |
| OKLab | oklab(54.77% 0.1692 0.0814) |
| OKLCH | oklch(54.77% 0.188 25.7) |
| XYZ | xyz(25.1675, 14.4817, 4.3752) |
| Luminance | 0.1448 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.29
Dull Red
#BB3F3F
ΔE00 3.58
Cherry (survey)
#CF0234
ΔE00 4.61
Cardinal
#C41E3A
ΔE00 5.33
Crimson
#DC143C
ΔE00 5.37
Firebrick
#B22222
ΔE00 5.42
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C73031 #30C7C6
analogous
#C7307C #C73031 #C77A30
triadic
#C73031 #31C730 #3031C7
tetradic
#C73031 #7CC730 #30C7C6 #7A30C7
square
#C73031 #7CC730 #30C7C6 #7A30C7
split-complementary
#C73031 #30C77A #307CC7
monochromatic
#641819 #962425 #C73031 #D85C5D #E48E8E
Accessibility & contrast
On white
5.39
#C73031 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.90
#C73031 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C73031
5.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C73031 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C73031 | 1.00 | 5.39 | 3.90 | 5.39 |
| #FFFFFF | 5.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E552F
Deuteranopia (green-blind)
#83762B
Tritanopia (blue-blind)
#DB0032
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #c73031; /* rgb */ color: rgb(199, 48, 49); /* oklch */ color: oklch(54.8% 0.188 25.7);
Tailwind
colors: {
custom: {
50: '#e17569',
500: '#c73031',
950: '#000000',
},
}SCSS
$custom: #c73031; $custom-light: #e17569; $custom-dark: #000000;
JSON
{
"hex": "#c73031",
"rgb": {
"r": 199,
"g": 48,
"b": 49
},
"hsl": {
"h": 359.603,
"s": 61.134,
"l": 48.431
},
"oklch": {
"l": 0.54774,
"c": 0.18774,
"h": 25.7
},
"luminance": 0.14478
}Semantic roles & 50–950 ramp
primary
#C73031
secondary
#85CECE
accent
#E4E344
background
#FFF7F6
surface
#FEEEEB
border
#D6C9C6
text
#170906
muted
#857B7A