#C72B40#C72B40

#C72B40 is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.6% C 0.190 H 19.6°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#C72B40
RGB	rgb(199, 43, 64)
HSL	hsl(352, 64%, 47%)
HSV	hsv(352, 78%, 78%)
CMYK	cmyk(0%, 78.4%, 67.8%, 22%)
CIE-LAB	lab(44.58, 60.70, 27.24)
CIE-LCH	lch(44.58, 66.54, 24.17°)
OKLab	oklab(54.59% 0.1794 0.0639)
OKLCH	oklch(54.59% 0.19 19.6)
XYZ	xyz(25.3453, 14.2440, 6.2643)
Luminance	0.1424 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C72B40 #2BC7B2

analogous

#C72B8E #C72B40 #C7642B

triadic

#C72B40 #40C72B #2B40C7

tetradic

#C72B40 #8EC72B #2BC7B2 #642BC7

square

#C72B40 #8EC72B #2BC7B2 #642BC7

split-complementary

#C72B40 #2BC764 #2B8EC7

monochromatic

#621520 #952030 #C72B40 #DA5567 #E58794

Accessibility & contrast

On white

5.46

#C72B40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.85

#C72B40 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C72B40

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C72B40	#FFFFFF	#000000	##FFFFFF
##C72B40	1.00	5.46	3.85	5.46
#FFFFFF	5.46	1.00	21.00	1.00
#000000	3.85	21.00	1.00	21.00
##FFFFFF	5.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5440

Deuteranopia (green-blind)

#81753B

Tritanopia (blue-blind)

#DB0035

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #c72b40;
/* rgb */ color: rgb(199, 43, 64);
/* oklch */ color: oklch(54.6% 0.190 19.6);

Tailwind

colors: {
  custom: {
    50: '#e07374',
    500: '#c72b40',
    950: '#000000',
  },
}

SCSS

$custom: #c72b40;
$custom-light: #e07374;
$custom-dark: #000000;

JSON

{
  "hex": "#c72b40",
  "rgb": {
    "r": 199,
    "g": 43,
    "b": 64
  },
  "hsl": {
    "h": 351.923,
    "s": 64.463,
    "l": 47.451
  },
  "oklch": {
    "l": 0.54592,
    "c": 0.19046,
    "h": 19.6
  },
  "luminance": 0.1424
}

Semantic roles & 50–950 ramp

primary

#C72B40

secondary

#7FCFC4

accent

#E7D140

background

#FFF7F7

surface

#FEEDED

border

#D6C8C8

text

#170908

muted

#857B7B

Preview Lab

Preview with #C72B40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →